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TEXXR ▲
Company

WPP

Filtered to financial pattern ×
16 articles – accelerating

WPP has appeared in 16 articles since 2015-02. Coverage peaked in 2017Q2 with 4 articles. Frequently mentioned alongside Publicis, Mark Read, Microsoft, Petya.

Articles
16
mentions
Velocity
+100.0%
growth rate
Acceleration
+1.667
velocity change
Sources
8
publications

Patterns

Related Entities

Publicis 4 Mark Read 3 Microsoft 3 Petya 3 Snapchat 3

Top Voices

@carlquintanilla 1 discussions @titterdaily 1 discussions @mikeelgan 1 discussions @tonytassell 1 discussions @pt 1 discussions @ivanthek 1 discussions

Explore Further

Browse all articles Momentum analysis Find correlations Compare with Publicis

Coverage Timeline

2017-04-30
Business Insider 1 related

CEO of WPP, the world's largest advertising group, says the company plans to spend $200M on Snapchat ads in 2017, after spending $96M in 2016

Alex Heath / Business Insider :

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2017-04-29
Business Insider 2 related

CEO of WPP, the world's largest advertising group, says the company plans to spend $200M on Snapchat ads in 2017, after spending $96M in 2016

Alex Heath / Business Insider :

View
2016-12-08
MediaPost 6 related

WPP CEO Martin Sorell says the ad firm will spend $70M on Snapchat this year, versus $5.5B on Google, up from $4B a year ago, and $1.75B on Facebook

Facebook may have issues with measurement, but they don't appear to be hampering the social media giant's advertising growth.

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Quarterly Coverage

Top Sources

Narrative

TEXXR tracks 20 Techmeme articles mentioning WPP, dating back to February 2015. The biggest stories include Ransomware attack spreads to orgs in Britain, US, and Europe, including ad firm WPP,... and Ransomware attack spreads to firms and agencies in Britain, US, and Netherlands,.... Frequently covered alongside Publicis, Microsoft, Mark Read, Snapchat, and YouTube. Coverage has shifted toward enterprise themes and away from developer, funding.

Key Moments

2024Q2enterprise -67pts; developer +33pts; funding -100pts
2025Q2enterprise +67pts; developer +67pts; consumer +100pts
2026Q2developer -100pts; consumer -100pts

Relationships

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