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Company

WPP

Filtered to competitor pattern ×
16 articles accelerating

WPP has appeared in 16 articles since 2015-02. Coverage peaked in 2017Q2 with 4 articles. Frequently mentioned alongside Publicis, Mark Read, Microsoft, Petya.

Articles
16
mentions
Velocity
+100.0%
growth rate
Acceleration
+1.667
velocity change
Sources
8
publications

Coverage Timeline

2025-06-11
Financial Times 1 related

How ad agency WPP is embracing AI tools, despite the threat to its creative business; its stock is down 50% in seven years and its AI platform has 50K+ users

Daniel Thomas / Financial Times :

2024-02-12
Financial Times 1 related

How generative AI is transforming the advertising industry; WPP and Publicis plan to spend hundreds of millions of dollars to embed AI in their businesses

At the start of the year, every single one of the roughly 100,000 people working for advertising giant Publicis received a video message …

2017-12-06
Wall Street Journal 3 related

Publicis, Omnicom, and WPP to boost ad spending with Amazon by 40% to 100% in 2018 as they search for an alternate to the Facebook/Google duopoly

Alexandra Bruell / Wall Street Journal :

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Quarterly Coverage

Top Sources

Narrative

TEXXR tracks 20 Techmeme articles mentioning WPP, dating back to February 2015. The biggest stories include Ransomware attack spreads to orgs in Britain, US, and Europe, including ad firm WPP,... and Ransomware attack spreads to firms and agencies in Britain, US, and Netherlands,.... Frequently covered alongside Publicis, Microsoft, Mark Read, Snapchat, and YouTube. Coverage has shifted toward enterprise themes and away from developer, funding.

Key Moments

2024Q2enterprise -67pts; developer +33pts; funding -100pts
2025Q2enterprise +67pts; developer +67pts; consumer +100pts
2026Q2developer -100pts; consumer -100pts

Relationships

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