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TEXXR ▲
Company

Automattic

Filtered to Partnerships ×
84 articles – accelerating

A 12-story peak in 2024Q4 centered on Automattic’s WP Engine conflict; by September 2026, coverage had shifted to Matt Mullenweg’s brief removal and board-backed return as CEO.

Who they are

Automattic is the company behind WordPress.com and a central commercial force in the broader WordPress ecosystem, appearing in coverage through its products, acquisitions and the leadership of co-founder Matt Mullenweg. Its portfolio stories also extend to Tumblr, acquired from Verizon in 2019, and messaging app Beeper, acquired in 2024.

The recent arc

Coverage reached its recent high in 2024Q4 as Automattic’s dispute with WP Engine escalated from access and trademark allegations into litigation. Headlines focused on Mullenweg cutting WP Engine’s free WordPress.org access, his assertion that WordPress.org belongs to him personally, employee severance departures tied to the conflict, and Automattic’s counterclaims to WP Engine’s October 2024 suit. The episode put unusual focus on the boundaries among Automattic, WordPress.org and the WordPress Foundation.

Automattic has appeared in 84 articles since 2006-04. Coverage peaked in 2024Q4 with 12 articles. Frequently mentioned alongside WordPress, Matt Mullenweg, WordPress.com, Tumblr.

Articles
84
mentions
Velocity
+250.0%
growth rate
Acceleration
+1.500
velocity change
Sources
37
publications

Patterns

Related Entities

WordPress 61 Matt Mullenweg 41 WordPress.com 32 Tumblr 22 WP Engine 16 Matt 16 WordPress.org 10 Mullenweg 10 Apple 9 Twitter 8

Top Voices

@photomatt 39 discussions @mad_h0pz 12 discussions @dhh 11 discussions @automattic 11 discussions @ryancduff 10 discussions @reckless 9 discussions @carnage4life 8 discussions @benedictevans 7 discussions

Explore Further

Browse all articles Momentum analysis Find correlations Compare with WordPress

Coverage Timeline

2019-11-13
TechCrunch 3 related

Automattic partners with Stripe to debut Recurring Payments for WordPress.com and Jetpack-powered sites, to let content creators collect repeat contributions

Sarah Perez / TechCrunch :

View
2019-11-12
TechCrunch 1 related

Automattic partners with Stripe to debut Recurring Payments for WordPress.com and Jetpack-powered sites, to let content creators collect repeat contributions

Sarah Perez / TechCrunch :

View
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Quarterly Coverage

Top Sources

Narrative

TEXXR tracks 98 tech news articles mentioning Automattic, dating back to January 2006. The biggest stories include WordPress.com owner Automattic says it will buy Tumblr from Verizon, take on ~200... and Automattic acquires Beeper, a source says for $125M, and absorbs its 27 employees; Beeper.... Frequently covered alongside WordPress, Matt Mullenweg, WordPress.com, Tumblr, and WP Engine. Coverage has shifted toward consumer, developer themes and away from enterprise, regulation.

Key Moments

2024Q3enterprise -33pts; safety +17pts; developer -33pts
2024Q4enterprise +6pts; safety -17pts; developer -17pts
2025Q1enterprise -22pts; consumer -33pts; regulation +78pts

Relationships

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