2024-08-24
Bloomberg
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A look at Apple Podcasts' fading dominance, as an April 2024 study of 603 podcast consumers found 31% use YouTube, 21% use Spotify, and 12% use Apple's app
Ashley Carman / Bloomberg :
2022-09-28
Bloomberg
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A look at tappable podcast ads in mobile games, which trigger episode downloads; source: iHeartMedia got ~6M unique listeners/month through such ads since 2018
Ashley Carman / Bloomberg :
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