Nvidia announces $699 RTX 3080 GPU, launching on Sept. 17, boasting up to two times the performance of the RTX 2080, as well as a $499 RTX 3070
the RTX 3070 is 50% faster than an RTX 2080 Ti on raw compute power. RTX 3080 is 120% faster. Insane. https://www.anandtech.com/... Sebastian Aaltonen / @sebaaltonen : DirectStorage: https://devblogs.microsoft.com/ ... Seems like a great improvement. But no mention about directly memory mapping the SSD as a GPU visible resource. That would be true next gen. Sebastian Raschka / @rasbt : (I am prob late but Fall semester just started & it's not easy to keep up with the news:) For Deep Learning folks, this sounds surprisingly good! “Nvidia announces new RTX 3080 GPU, priced at $699 and [...] up to two times the performance of the RTX 2080” https://www.theverge.com/... @valkyrietex : So my birthday is in 31 days if anyone wants to help usher in the mid 30's since the lovely power issues since the tornado have forced me to use my old GPU from 2013 -_- https://twitter.com/... Keyser Sze / @bot_head_ : Poor me is still dreaming of buying GTX 1080 😔 https://twitter.com/... @kane : One day I hope I can pull off the leather-biker-Asian-dad-in-cozy- luxury-kitchen aesthetic 💁♂️ https://blogs.nvidia.com/... @newsycombinator : Nvidia launches Ampere-based 30XX GPU lineup [video] https://blogs.nvidia.com/...
The VergeTom Warren
Context & Ripple Effects
Two years after the RTX 2000 series debut, whose headline claims rested heavily on ray tracing, Nvidia's Ampere reset the argument around raw performance per dollar: the $699 RTX 3080 claims twice the RTX 2080's speed, and the $499 RTX 3070 out-computes even the previous flagship 2080 Ti. That undercuts the top of Nvidia's own Turing stack at half its historical price point.
The announcement also lands beyond gaming — the coverage notes deep-learning researchers treating the card as serious training hardware — and the later record shows how durable that $699 anchor proved: the RTX 3080 Ti arrived at $1,199 in 2021, and the RTX 4090 followed at roughly $1,600.
First-order effects
Gamers waiting on Ampere get a flagship at $699 that doubles RTX 2080 performance from September 17, while anyone holding a Turing-era 2080 or 2080 Ti sees the value of their card cut by a cheaper, faster successor.
Second-order effects
The $699/$499 pricing forces the rest of the GPU market to compete on dollars-per-frame rather than features, and pulls researcher demand into the same supply as gamers — a tension the corpus shows resolving through mid-cycle price hikes like the $1,199 RTX 3080 Ti.
Third-order effects
Across the covered generations the flagship price climbs each cycle — $699 for the 3080, $1,199 for the 3080 Ti, roughly $1,600 for the RTX 4090 — suggesting launch prices function as marketing anchors while the real tier settles higher, with AI workloads adding a second buyer to every consumer GPU.
The trend: Consumer GPU launches are becoming dual-purpose AI compute events, with flagship prices ratcheting upward each generation while launch-day figures serve as promotional anchors.
I imagine pretty much everyone doing deep learning that can afford an RTX 3090 is going to be buying at least one. It's much better than the Titan RTX, and 30% cheaper! https://www.anandtech.com/... https://twitter.com/...
Nvidia's new RTX 3090 is a $1,499 monster GPU designed for 8K gaming. Nvidia calls it a BFGPU (lol) https://www.theverge.com/... https://twitter.com/...
NVIDIA is doing a pretty good job of explaining their new tech this time around, even if they're also trying their hardest to avoid telling you that you don't need a new card for it https://www.nvidia.com/... https://www.nvidia.com/...
There is a LOT of new information in here. NVIDIA is finally using their engineering to improve latency and not FPS. I need to look into this in more details but there are a lot of interesting things. https://www.nvidia.com/...
This is going to be dope. I'm very glad I invested in an NVME drive when I got that 2080 ti. This is going to be a great feature. https://www.nvidia.com/...
Nvidia's Reflex tech intrigues me. It looks like an official brand on the Ultra Low Latency work the company has been doing, combined with game support. A new driver is coming September 17th, with Valorant, Fortnite, Destiny, CoD, and more supporting it https://www.nvidia.com/...…
Introducing NVIDIA Reflex. Acquire targets faster, react quicker, and improve aim through a revolutionary suite of technologies built to measure and optimize system latency for competitive games. Learn more 👉https://www.nvidia.com/ ... #FramesWinGames | #UltimatePlay https://twit…
The more I read, yeah, the RTX 30XX series is the big upgrade NVIDIA has been hinting at. Huge performance boosts across the board — the RTX 3070 is 50% faster than an RTX 2080 Ti on raw compute power. RTX 3080 is 120% faster. Insane. https://www.anandtech.com/...
DirectStorage: https://devblogs.microsoft.com/ ... Seems like a great improvement. But no mention about directly memory mapping the SSD as a GPU visible resource. That would be true next gen.
(I am prob late but Fall semester just started & it's not easy to keep up with the news:) For Deep Learning folks, this sounds surprisingly good! “Nvidia announces new RTX 3080 GPU, priced at $699 and [...] up to two times the performance of the RTX 2080” https://www.theverge.com…
So my birthday is in 31 days if anyone wants to help usher in the mid 30's since the lovely power issues since the tornado have forced me to use my old GPU from 2013 -_- https://twitter.com/...