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Microsoft plans to raise Xbox Series X price by $50 to $649.99 and Series S by $20 to $399.99 starting Oct. 3, citing “changes in the macroeconomic environment”

second price increase of 2025 comes as shifting tariffs continue to plague tech prices Vikki Blake / Eurogamer.net : U.S. Xbox fans hit with another hardware price hike just four months after the last increase Kif Leswing / CNBC : Microsoft raises Xbox prices in U.S. due to economic environment Rishaj Upadhyay / Windows Report : Microsoft increases US prices of Xbox Series X|S consoles again VideoCardz.com : Microsoft raises Xbox prices again, Series X Galaxy Edition now $200 more than last year Times of India : Microsoft announces second Xbox price hike this year Steve Wright / Stevivor : Microsoft raises price of Xbox consoles in the USA Paul Thurrott / Thurrott : Microsoft is Raising Xbox Console Prices Again, But Only in the U.S. Michelle Ehrhardt / Lifehacker : Microsoft Is Raising Xbox Prices Again Joshua Robertson / TheGamer : Xbox Consoles Are Somehow Getting Even More Expensive In The US, As Prices Increase Once Again Fraser Gilbert / Pure Xbox : Microsoft Announces New Price Increases For Xbox Series X|S In The US Jackson Chung / TechEBlog : Xbox Prices Climb Again, Here's What You'll Pay Starting October 3 Michael Kan / PCMag : Again? Microsoft Issues a New Price Hike for Xbox Consoles Jesse ‘Doncabesa’ Norris / XboxEra : Xbox console prices are going up in the US, again John Quintet / iPhone in Canada : Xbox Prices Going Up in the U.S.—Will Canada Get Hit Again? Justin Kahn / 9to5Toys : Official price increases set to hit Xbox consoles in the U.S. (again) Bryant Francis / Game Developer : Xbox Series X price rises to $650 in US due to ‘macroeconomic conditions’ Moises Taveras / GameSpot : Microsoft Is Raising Xbox Prices In The US Again Andrej Barovic / Destructoid : Microsoft just upped the price of an old console to the point where you might as well get a good PC Oscar Gonzalez / CNET : Microsoft Is Hiking Xbox Series Console Prices Again. Here's What You'll Pay This Fall Jennifer Maas / Variety : Microsoft Raises Xbox Console Prices in U.S. for Second Time This Year Kenneth Shepard / Kotaku : Microsoft Reveals The First $800 Xbox With Another Round Of Price Hikes Dustin Bailey / GamesRadar : 2TB Xbox Series X will soon be $800 as Microsoft ups US console prices for the second time in 5 months, making a PS5 Pro look downright affordable Tomas Franzese / Android Police : I'm disappointed that Xbox Series X and Xbox Series S are going up in price again Amanda Kay Oaks / Comic Book : Xbox Fans React to Shocking New Price Increases Chris Carter / Screen Rant : It's Official - Xbox Is Raising Prices On Consoles Again Mike Straw / Insider Gaming : Despite Revenue Growth, Microsoft Is Raising Xbox Console Prices Again Push Square : Even More Xbox Price Increases Make PS5 Look Like a Good Deal Mark Gurman / Bloomberg : Microsoft to Raise US Xbox Prices between $20 and $70 on Oct. 3 Rebekah Valentine / IGN : Xbox Console Prices Are Going Up in the U.S...Again Ravi Sinha / GamingBolt : Xbox Series X/S Prices Increasing Again in US From October 3rd Anil Ganti / Notebookcheck : Xbox consoles get another price hike in the US X: Daniel Ahmad / @zhugeex : Trump's tariffs are negatively impacting gamers like you and me. Mike Ybarra / @qwik : Console price increases are not tariff issues, they are profit issues. And the reason why profits are not where they should be is a far, far deeper issue vs. the tariff excuse. @milesdompier : I'm a little scared to see the official price tag of the ROG Xbox Ally X... @thicc_stick_boi : why the fuck would you even buy an xbox at this point? Games skipping alongside ridiculous price hikes. It's like microsoft WANTS the system to fail sooner. @ethangach : The most expensive Xbox will now be more than a PS5 Pro, again. Microsoft lost the console war but it won't lose the race to price out anyone still interested in buying its console! https://t.co/... Michael / @legacykillahd : Seeing all these price increases for 5 year old consoles, truly makes me wonder just how unaffordable the PlayStation 6 and next Xbox will be. Xbox Series X is now up to $650 PS5 recently went up to $550 So is next gen starting at $700? Brad Sams / @bdsams : If there was ever a “Microsoft will never sell consoles at a loss to grab market share” indicator...this is it. Xbox hardware getting more expensive on Oct 3. https://t.co/... @colteastwood : Microsoft is ridiculously GREEDY. The Xbox Consoles already sell horribly and are overpriced, now they are raising the price again! Curse this Generation of hardware. Gene Park / @genepark : it's interesting that the newest iphones except the pro models stayed the same price, while gaming is pushing further into luxury with comparably much older tech @realradec : yeah there is absolutely no chance that the PS6 launches under $699.99 Ryan McCaffrey / @dmc_ryan : FIVE YEARS IN. Just go full Sega at this point, Microsoft, and spare us this nonsense. Good lord. 🙄 Maybe I should flip my launch-day Xbox Series X for a profit at this point and just play on my PC. 😂 Tom Warren / @tomwarren : these price hikes don't bode well for Xbox Ally pricing Bluesky: Jason Schreier / @jasonschreier : How to sell a video game console:  —  1) Make your console more expensive than the other consoles  —  2) Also put all of your games on the other consoles [embedded post] @ridertoast : Raising prices on old products with no value add notoriously portends good for the economy [embedded post] Terry Coleman / @tcgamer : Guess I picked a good time to buy an Xbox Series X.  —  Also glad I got one with a drive for playing physical media.  —  Somehow, I think I might be needing that soon.  [embedded post] @vegandroid : Me, years ago: “I should wait until 2025 to buy a new console, when they've been out several years and the prices drop.”  —  2025: [embedded post] @pppgrifter : There ya go.  New taxes for masses.  Very cool! [embedded post] Dave Lee / @davelee.me : Latest game of “who's afraid of the T word” [embedded post] Threads: Dare Obasanjo / @carnage4life : Second price increase of the year.  The Trumpflation is real. Forums: r/Tariffs : Microsoft is raising prices on Xbox consoles in the US again r/microsoft : Microsoft is raising prices on Xbox consoles in the US again |  Xbox console prices are going up in October, making an Xbox Series X $649.99. r/hardware : Microsoft increases princes of Xbox Series consoles for the second time in 6 months, new prices will go into effect on October r/LinusTechTips : The XBOX Series S and Series X consoles in the USA is getting more expensive.... r/gaming : Microsoft raises prices of all xbox models in the US due to tariffs r/Games : Tariffs bite Xbox fans even harder, as Microsoft (again) increases Xbox Series X|  S prices in the US — here's how much more you'll pay r/xbox : Tariffs bite Xbox fans even harder, as Microsoft (again) increases Xbox Series X|  S prices in the US — here's how much more you'll pay

Windows Central Jez Corden

Context & Ripple Effects

Microsoft had already raised Series X prices in most markets in 2023 while leaving U.S. hardware pricing intact; this move removes that U.S. exception after the earlier international Xbox price reset.

The increase also follows a higher Game Pass Ultimate price and a new lower-tier plan, showing that both Xbox hardware and recurring access have been repriced during this console cycle.

First-order effects

  • U.S. buyers will pay $649.99 for the Series X and $399.99 for the Series S from Oct. 3, with Microsoft passing part of its stated macroeconomic pressure into retail console prices.
  • Microsoft is executing its second U.S. Xbox hardware increase of 2025, raising the upfront cost of entering or upgrading within its current console lineup.

Second-order effects

  • Xbox’s price position moves closer to Sony’s after Sony’s $50 U.S. PS5 price increase, making comparison-shopping more dependent on each platform’s hardware configurations and subscription offers rather than prior price points.
  • Retailers and consumers face a narrower incentive to clear existing inventory before the effective date, while Microsoft’s Game Pass tiers become a more important part of the overall Xbox value proposition.

Third-order effects

  • If repeated hardware repricing persists, the industry’s console cycle becomes less defined by the traditional pattern of declining entry prices and more exposed to macroeconomic costs.
  • That would put greater strategic weight on software, subscriptions, and exclusive content in justifying higher hardware outlays, though the coverage does not establish how demand will respond.

The trend: Game-console makers are increasingly repricing current-generation hardware and services during the cycle rather than relying on the historical path of steadily cheaper entry points.

Discussion

  • Xbox Support Xbox Support on x
    U.S. console pricing updates announced September 19, 2025
  • Pure Xbox Fraser Gilbert on x
    Microsoft Announces New Price Increases For Xbox Series X|S In The US
  • @zhugeex Daniel Ahmad on x
    Trump's tariffs are negatively impacting gamers like you and me.
  • @qwik Mike Ybarra on x
    Console price increases are not tariff issues, they are profit issues. And the reason why profits are not where they should be is a far, far deeper issue vs. the tariff excuse.
  • @milesdompier @milesdompier on x
    I'm a little scared to see the official price tag of the ROG Xbox Ally X...
  • @thicc_stick_boi @thicc_stick_boi on x
    why the fuck would you even buy an xbox at this point? Games skipping alongside ridiculous price hikes. It's like microsoft WANTS the system to fail sooner.
  • @ethangach @ethangach on x
    The most expensive Xbox will now be more than a PS5 Pro, again. Microsoft lost the console war but it won't lose the race to price out anyone still interested in buying its console! https://t.co/...
  • @legacykillahd Michael on x
    Seeing all these price increases for 5 year old consoles, truly makes me wonder just how unaffordable the PlayStation 6 and next Xbox will be. Xbox Series X is now up to $650 PS5 recently went up to $550 So is next gen starting at $700?
  • @bdsams Brad Sams on x
    If there was ever a “Microsoft will never sell consoles at a loss to grab market share” indicator...this is it. Xbox hardware getting more expensive on Oct 3. https://t.co/...
  • @colteastwood @colteastwood on x
    Microsoft is ridiculously GREEDY. The Xbox Consoles already sell horribly and are overpriced, now they are raising the price again! Curse this Generation of hardware.
  • @genepark Gene Park on x
    it's interesting that the newest iphones except the pro models stayed the same price, while gaming is pushing further into luxury with comparably much older tech
  • @realradec @realradec on x
    yeah there is absolutely no chance that the PS6 launches under $699.99
  • @dmc_ryan Ryan McCaffrey on x
    FIVE YEARS IN. Just go full Sega at this point, Microsoft, and spare us this nonsense. Good lord. 🙄 Maybe I should flip my launch-day Xbox Series X for a profit at this point and just play on my PC. 😂
  • @tomwarren Tom Warren on x
    these price hikes don't bode well for Xbox Ally pricing
  • @jasonschreier Jason Schreier on bluesky
    How to sell a video game console:  —  1) Make your console more expensive than the other consoles  —  2) Also put all of your games on the other consoles [embedded post]
  • @ridertoast @ridertoast on bluesky
    Raising prices on old products with no value add notoriously portends good for the economy [embedded post]
  • @tcgamer Terry Coleman on bluesky
    Guess I picked a good time to buy an Xbox Series X.  —  Also glad I got one with a drive for playing physical media.  —  Somehow, I think I might be needing that soon.  [embedded post]
  • @vegandroid @vegandroid on bluesky
    Me, years ago: “I should wait until 2025 to buy a new console, when they've been out several years and the prices drop.”  —  2025: [embedded post]
  • @pppgrifter @pppgrifter on bluesky
    There ya go.  New taxes for masses.  Very cool! [embedded post]
  • @davelee.me Dave Lee on bluesky
    Latest game of “who's afraid of the T word” [embedded post]
  • r/Tariffs r on reddit
    Microsoft is raising prices on Xbox consoles in the US again
  • r/microsoft r on reddit
    Microsoft is raising prices on Xbox consoles in the US again |  Xbox console prices are going up in October, making an Xbox Series X $649.99.
  • r/hardware r on reddit
    Microsoft increases princes of Xbox Series consoles for the second time in 6 months, new prices will go into effect on October
  • r/LinusTechTips r on reddit
    The XBOX Series S and Series X consoles in the USA is getting more expensive....
  • r/gaming r on reddit
    Microsoft raises prices of all xbox models in the US due to tariffs
  • r/Games r on reddit
    Tariffs bite Xbox fans even harder, as Microsoft (again) increases Xbox Series X|  S prices in the US — here's how much more you'll pay
  • r/xbox r on reddit
    Tariffs bite Xbox fans even harder, as Microsoft (again) increases Xbox Series X|  S prices in the US — here's how much more you'll pay