Discussion

• @crumbler Casey Newton on threads

  Today's AppleEvent was the first one where it didn't even occur to me to look at what people were saying on X. The Following feed on the Threads desktop site handled it all just fine

• @theericajoy Erica Joy Astrella on threads

  there is clearly one person at apple who is blocking them from putting the fun colors on the pro model iphones and i think they've had a long and successful career and now it's time for them to retire.  AppleEvent

• @becca.farsace Becca Farsace on threads

  huge win for small hands/pockets everywhere: iPhone 16 Pro Max and iPhone 16 Pro have the same camera system this year 🙌

• @crumbler Casey Newton on threads

  The new iPhone Pro comes in colors including sand, dirt, dust, mud, rust, decay, and despair AppleEvent

• @nexusben Ben Schoon on threads

  Apple was talking a big game about trade-in values, but they're super meh on the unlocked route.  $520 for an iPhone 15 Pro towards a 16 Pro.  They're clearly leaving this all on the carriers

• @variety @variety on x

  Following the announcement of his new album, the Weeknd is planning to release the project's first single “Dancing in the Flames” on Friday. The song will be accompanied by a music video shot entirely on Apple's freshly announced iPhone 16 Pro. https://variety.com/...

• @snazzylabs Quinn Nelson on x

  Goodbye, iPhone 15 Pro Max! All I needed was that 5x telephoto on the smaller phone!

• @snazzylabs Quinn Nelson on x

  This is the first compelling base-model iPhone Apple has released in a few years. I always tend to recommend the prior-year's Pro instead, but perhaps no longer!

• @snazzylabs Quinn Nelson on x

  Desert Titanium sounds like a name that Apple Intelligence came up with.

• @firstadopter Tae Kim on x

  It saddens me to see the demise of Anandtech and The Tech Report, and then to see all these YouTube tech influencers more excited about being at an iPhone event in their posts than critically and honestly reviewing the barely incremental improvements. Consumers have lost out.

• @sadlyitsbradley Brad Lynch on x

  new iPhone Pros recording Spatial Audio during video capture is cool new iPhone Pros recording Spatial Video only at 1080p 30fps still is uncool

• @maxwinebach Max Weinbach on x

  A18 Pro is 35 TOPS but on iOS, this matters far less than other devices. CoreML uses all parts of the SoC depending on what you're doing and what block of the SoC is most efficient. And with, likely, ARM v9.2 and SME2, that number isn't a good way to judge AI performance

• @maxwinebach Max Weinbach on x

  A18 Pro has larger CPU cache and a different media engine, different DSP and ISP than A18 Has gotta be a different die Super interesting

• @anshelsag Anshel Sag on x

  The new A18 Pro, still 3nm with 35 TOPS Neural Engine #AppleEvent [image]

• @mgsiegler M.G. Siegler on x

  A18 Pro better than A17 Pro better than A17 and better than A18 but also A18 Pro and A18 Pro with A17 Pro with A18 and A18 Pro. #AppleEvent

• @munster_gene Gene Munster on x

  Pricing of 16 Pro models. $999 and $1,199, same as the 15. We have seen iPhone price increases over the past few years. Last year they raised the price of the Pro Max from $1,099 to $1,199. The unchanged pricing shows Apple's hand that they don't want to push it with the soft

• @sdw Sebastiaan de With on x

  pinch me [Screenshot of Halide Kino app from presentation]

• @bzamayo Benjamin Mayo on x

  Best iPhone battery life ever. Just trust us.

• @munster_gene Gene Munster on x

  Pro Models get slightly bigger displays. While bigger screens are a trigger for upgrades, the size difference is modest.

• @sdw Sebastiaan de With on x

  RIP brushed titanium finish. Gorgeous colors — going to be hard to pick one this year. [image]

• @stefanpatatu @stefanpatatu on x

  4K HDR @ 120 FPS, I don't think many realize how big of a computational leap this is most impressive announcement (yet?)

• @ijustine @ijustine on x

  Pro iPhone's are allll about the camera! #AppleEvent [image]

• @raywongy Ray Wong on x

  iPhone 16 Pro/16 Pro Max comes in four colors including a new Desert Titanium What's that? It's a gold color and not a poop brown/bronze like the leaked dummies? 🤣 #AppleEvent [video]

• @eliblumenthal Eli Blumenthal on x

  Interesting to see Apple is bumping up MagSafe charging speeds on the iPhone 16 line. Can now charge at 25W (so long as you have a 30W brick). On iPhone 15, charging via MagSafe was limited to 15W.

• @halidecamera @halidecamera on x

  4K120 video is going to be amazing. [image]

• @bengeskin Ben Geskin on x

  I'm excited about Spatial Photos and Videos with the new 48MP Ultra Wide camera on iPhone 16 Pro + Spatial Audio capture with 6 mics! Should be pretty cool on Apple Vision Pro #AppleEvent

• @vadimyuryev Vadim Yuryev on x

  New Tidbit: iPhone 16 Pro supports up to 25W MagSafe charging! WOW! Was only expecting up to 20W! #appleevent [image]

• @anshelsag Anshel Sag on x

  New Magsafe with Qi2 and cases that fit with the new photo shutter button #AppleEvent [image]

• @sophiacamarda Sophia Camarda on x

  the iphone 16 pro updates for the camera are INSANE. #appleevent [image]

• @raywongy Ray Wong on x

  iPhone 16 Pro has 4 “studio quality” mics and various Sound Editing #AppleEvent [video]

• @ijustine @ijustine on x

  iPhone 16 Pro is here! Black Titanium, brighter White Titanium, natural Titanium, and a new Desert Titanium! #AppleEvent Prob gonna need to get that new Desert Titanium, ya? [image]

• @rene @rene on x

  @MKBHD Honestly these are the camera upgrades a lot of people were waiting for. These are wins.

• @munster_gene Gene Munster on x

  They're spending a lot of time talking about the camera features of the Pro models for two reasons. First, it shows their tech chops, and second consumers care about their camera (just look at $META still growing DAU's at 4% YoY, and much of that activity is photo and video

• @bengeskin Ben Geskin on x

  Maybe 6.9-inch display is finally too big for a phone? What you think?

• @raywongy Ray Wong on x

  Finally... iPhone 16 Pro can shoot slow mo in 4K at 120 fps and you can switch framerates in camera while you record #AppleEvent [image]

• @mgsiegler M.G. Siegler on x

  Old Apple: we don't talk about specs New Apple: we don't talk about anything but specs #AppleEvent

• @richontech Rich DeMuro on x

  iPhone 16 Pro can shoot video up to 4K 120 frames per second and you can even adjust the frame rate after [image]

• @anshelsag Anshel Sag on x

  oh yes 4K120, I love the high refresh rate of 4K. But can I also have 4K 120 HDR? [image]

• @maxwinebach Max Weinbach on x

  ok i have my apple event wish list made iPhone 16 Pro Max desert titanium Apple Watch Series 10 natural titanium AirPods Max starlight and MAYBE iPhone 16 base in ultramarine. MAYBE.

• @ianzelbo Ian Zelbo on x

  Idk what color 16 pro to get, they are all so mid [image]

• @anshelsag Anshel Sag on x

  Wait, you get the telephoto in both the Pro and Pro Max?! #AppleEvent [image]

• @joannastern Joanna Stern on x

  How big can we go? Apple setting stage for a foldable here IMO. #AppleEvent [image]

• @anshelsag Anshel Sag on x

  The new A18 Pro CPU has new cores that are 15% faster than A17 Pro and supports ML #AppleEvent [image]

• @minimaxir Max Woolf on x

  The iPhone 16 Pro appears to be differentiated from the base model *only* due to AI performance: there isn't a killer feature like USB-C support like last year. It entirely relies on normies finding the Apple Intelligence use cases important which I suspect won't be the case.

• @vadimyuryev Vadim Yuryev on x

  WHAT! The substructure itself is built with graphite to help with heat dissipation! 20% better sustained performance vs 15 Pro This is gonna be HUGE for 120FPS gaming! Good luck, Android competition! #appleevent [image]

• @ianzelbo Ian Zelbo on x

  These colors are kinda mid

• @durvidimel David ImeI on x

  They've talked about titanium material design for longer than the new AirPods Max ☠️

• @parmesanpapi17 Adam Molina on threads

  Jokes aside this is the best regular iPhone they've released in a while...instant recommendation to all iPhone ppl in my life

• @elonmusk Elon Musk on x

  @HSajwanization For only $50B in R&D, what a bargain! 😂

• @ijustine @ijustine on x

  Coolest new iPhone 16 feature? The camera control button! [video]

• @raywongy Ray Wong on x

  The iPhone 16 colors look sooo good. Especially the teal and the ultramarine blue. Pink is good too if you're into pink! #AppleEvent [video]

• @betaprofiles @betaprofiles on x

  Thank God the colors of the iPhone 16 aren't as bad as the leaks suggested. [image]

• @ijustine @ijustine on x

  So hyped on these new iPhone 16 colors wow!!! Wish these were pros! The pink is so PERF! #AppleEvent [image]

• @hsajwanization @hsajwanization on x

  iPhone 16 : same phone just 2 new buttons 😂 and a new color 😁

• @neilcybart Neil Cybart on x

  Apple keeping iPhone 16 pricing the same as iPhone 15. When you take into account 2020s inflation, iPhone value to price ratio continues to rise and has never been higher.

• @neilcybart Neil Cybart on x

  iPhone 16 Camera Control in action. [video]

• @eliblumenthal Eli Blumenthal on x

  Odd that Apple didn't explain the battery increases during the event. According to specs, the iPhone 16 will have two more hours of video playback (22 hours local, 18 streamed) vs iPhone 15. The 16 Plus is one hour better locally but four hours better streaming (vs 15 Plus). [ima…

• @firstadopter Tae Kim on x

  Extra button and slightly larger display? I say this every year but that should have been a press release not a drawn out one hour 45 minute event.

• @ijustine @ijustine on x

  Here it is! The new iPhone 16 and we've got a REALLY NICE PINK COLOR!! It's got a new action and camera control button to slide your finger to control features. #AppleEvent [image]

• @maxwinebach Max Weinbach on x

  More iPhone 16: Camera Control: Design: Flush with surface, sapphire crystal cover, stainless steel trim, color-matched. Functionality: Click to launch camera, click again to take a photo. Click and hold for quick video recording. Light press for clean preview and quick access [i…

• @asymco Horace Dediu on x

  Apple shares plummeting on announcement of iPhone 16.

• @maxwinebach Max Weinbach on x

  iPhone 16: Device & Colors: - Aerospace-grade Aluminum: 85% recycled content. - New Color-Infused Back Glass: Richer colors with ultramarine, teal, and pink options, along with classic white and black. - Improved Durability: Ceramic Shield front cover is 50% tougher than the [ima…

• @mkbhd Marques Brownlee on x

  iPhone 16 - New colors with aluminum finish - Action button - New 3nm A18 chip with 2x faster neural engine - Camera control capacitive slider [image]

• @mkbhd Marques Brownlee on x

  Next up: iPhone 16. With a new button [image]

• @varunkrish Varun Krishnan on x

  The last time Apple used a vertical camera arrangement for the iPhone was in 2018 for the Xs and Xs Max #AppleEvent [image]

• @vadimyuryev Vadim Yuryev on x

  WiFi 7 on iPhone 16 is a surprise! I think it confirms that the A18 chip is a binned-down version of the A18 Pro. They must share the same feature-set, including 8GB of RAM and same Neural Engine. Just less enabled cores than A18 Pro. Let's see! #appleevent [image]

• @caro_milanesi Carolina Milanesi on x

  Between the action button. the new camera, the camera control, the A18 there is no doubt in my mind this cycle is about upgrading as much as possible of the base to get it ready for Apple Intelligence #AppleEvent [image]

• @lanceulanoff Lance Ulanoff on x

  Oooh. New thermal substructure on the iPhone 16. #AppleEvent [image]

• @maxwinebach Max Weinbach on x

  This is 100% the best base model that Apple's ever done Almost to the point there's little-to-no reason to get a Pro model Definitely want people to upgrade their older iPhones

• @vadimyuryev Vadim Yuryev on x

  iPhone 16 camera quickly summed up... “same same but different” **same camera specs and features that we already had from iPhone 16 and iPhone 15 Pro lol** #appleevent [image]

• @neilcybart Neil Cybart on x

  iPhone 16 will be able to capture spatial photos and video. Nice - Apple making spatial photos and video capture more accessible. These steps are important as we all will one day want to look back at our old photos and videos (the ones we are taking now) on spatial computers.

• @benbajarin Ben Bajarin on x

  The technologist in me appreciates the tech behind the iPhone 16 line up camera control.

• @richontech Rich DeMuro on x

  Apple just added their own version of Google Lens to the iPhones' new camera control button #AppleEvent [video]

• @bengeskin Ben Geskin on x

  iPhone 16 GPU performance is 40% faster than iPhone 15 #AppleEvent [image]

• @benbajarin Ben Bajarin on x

  iPhone 16 gets A18 (most current SoC) for the first time in many years. Means Apple finally got enough capacity at TSMC on 3nm for their whole lineup. Should be a boon for TSMC revenue as well.

• @markgurman Mark Gurman on x

  Apple has absolutely made up for last year's iPhone 15 colors.

• @ErikJonker@mastodon.social Erik Jonker on mastodon

  The media and journalism should look more at exciting new startups instead of giving so much attention to lumbering giants like Apple and Google that only improve incrementally and/or by incorporating tech developed by others.  The latest Apple event was extremely dull in my view…

• @leakerapple @leakerapple on x

  The iPhone 16 Pro Max bezels are INSANE. You can barely even tell they exist. Image via @LanceUlanoff [image]

• @lanceulanoff Lance Ulanoff on x

  I'm holding the iPhone 16 Pro Max. #AppleEvent [image]

• @raywongy Ray Wong on x

  First look at the Desert Titanium iPhone 16 Pro which looks more gold (and sometimes pink) I TOLD you guys it wouldn't look like poop brown or bronze or copper or anything like the leaked dummies! #AppleEvent [video]

• @ishansharma7390 Ishan Sharma on x

  iPhone 16 Pro Hands-On🔥 What do you think of the new iPhone 16 line up?👀 [video]

• r/hardware r on reddit

  iPhone 16 Pro and 16 Pro Max hands-on: don't call it a shutter button

• r/gadgets r on reddit

  iPhone 16 Pro and 16 Pro Max hands-on: Don't Call it a Shutter Button

• @mgsiegler M.G. Siegler on x

  Yeah no surprise here. This was a miss by Apple. Rare, but they happen. But most surprisingly is that this one was so clear from day one... https://500ish.com/...

• @dylanmcd8 Dylan on x

  The fact that Apple killed FineWoven cases WITHOUT a replacement is horrible. FineWoven wasn't great, but it was 10x better than their horrible silicone cases.

• @zollotech Aaron Zollo on x

  Looks like Finewoven is no more for cases, but is still there for the Apple Wallet [image]

• @rjonesy Ryan Jones on x

  Props for killing FineWoven 👏

• @tezukatez @tezukatez on x

  @theapplehub No more leather sounds bad af for a phone this expensive !

• @idntkwu Jeremy Hartley on x

  @MacRumors FineWoven can go down in history as one of the most hated cases. Just bring back the leather option already and call it a day.

• @vadimyuryev Vadim Yuryev on x

  RIP FineWoven cases lol. Rejoice genuine leather case-makers.

• @samifathi_ Sami Fathi on x

  Turns out FineWoven isn't so fine after all.

• @spercharged @spercharged on x

  So long, FineWoven! Apple has discontinued the controversial case material with the iPhone 16 launch. The company now offers silicon and clear plastic cases for the iPhone 16 and iPhone 16 Pro. [image]

• @mgsiegler M.G. Siegler on x

  FineWoven? What's that? Sorry, I don't know what you're talking about. #AppleEvent

• @viticci Federico Viticci on threads

  - not a puppy - not a park - just ask the dog owner A QUESTION instead of being the weirdo with the AI camera lol AppleEvent

• @nexusben Ben Schoon on threads

  Apple finally realized that hardware access to the camera is a good thing “so you don't miss the moment” This is so beyond overdue and it's absolutely wild that it literally took adding extra hardware to get here.

• @jjackyliang Jacky Liang on threads

  of course Apple completely reinvents the camera shutter button god damn. the inner ui/ux geek in me is buzzing

• @sdw Sebastiaan de With on x

  A camera doesn't just take photos - it's the eyes for your on device intelligence. A big step with Camera Control and Visual Intelligence on the new iPhone here. [image]

• @maxwinebach Max Weinbach on x

  Did Apple subtly announce Gemini in visual intelligence with iPhone 16? Or was that Google Lens My bets on Google Lens but could be either

• @bzamayo Benjamin Mayo on x

  I like how the Camera Control has all these fancy scrolly bezel animations out of the gate but the half-press to focus the camera isn't ready until later.

• @munster_gene Gene Munster on x

  Apple is playing up the ability to take AI action on your personalized context. They claim its because they're the only company that does both hardware and software. Same message was we got at WWDC. Setting aside the marketing buzz, I believe the privacy first approach to AI

• @lukemiani Luke Miani on x

  Camera Control is a very cool feature, love that it has those little menus for easy physical control

• @kyliebytes Kylie Robison on x

  can you imagine going up to someone's dog and scanning it to see what kind of dog it is instead of asking the owner 😭 im dead

• @snazzylabs Quinn Nelson on x

  Holy crap this is amazing. Using force layers to differently interact with a single button? They should call it... like 3D Touch or something like that.

• @ianzelbo Ian Zelbo on x

  Google lens but Apple. Neat

• @vadimyuryev Vadim Yuryev on x

  New iPhone 16 Series cases have sapphire crystal built into the area where the new Camera Control sits. GENIUS way to make genuine Apple cases more enticing. Makes it very tough for third-party casemakers to copy this #appleevent [image]

• @durvidimel David ImeI on x

  Really curious how a flush camera button is going to work with phone cases

• @mkbhd Marques Brownlee on x

  The new Camera contorl button on the iPhone is really cool and also has tons of visual AI features not coming until later this year The main thing it'll do out of the box is flip through camera controls when taking photos and videos in the camera app [image]

• @halidecamera @halidecamera on x

  It's... beautiful.  [Picture of camera control interface]

• @maxwinebach Max Weinbach on x

  I wonder if Apple puts a little piece of memory behind the camera sensor like the old Samsung/Huawei super slow mo devices had it's a little cache to store and offload frames faster than the MIPI lanes can move from RAM to storage normally, at least that was my understanding

• @ijustine @ijustine on x

  Camera control on iPhone 16 is pretty awesome - it lets you use Apple intelligence visually! [video]

• @avstorm Andreas Storm on x

  Camera Control is the new Dynamic Island [video]

• @aleksliving Aleks on x

  camera control UX is honestly on par with the dynamic island [video]