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How Apple SVP of Services Eddy Cue led the company's push into live sports streaming and is using its MLS deal to test reshaping how sports are consumed

no other Apple social media page has this much latitude. Arda Celik / @celikarda98 : @bzamayo Apple Films account too. Probably run by the same people. I thought it was a fan account at first. [image] Jay / @jaydisc : @bzamayo Weirdly they deleted that tweet. @al_cc06 : [Image: deleted @AppleTV tweet: “Those 6 people have really good taste"] Hi @AppleTV , There are many more than 6 of us with really good taste who love Nielsen-cracking #ALeagueOfTheirOwn and who would sign up with you if you #SaveALOTO. Parker Ortolani / @parkerortolani : There is totally going to be an Sports app eventually. I just can't see them not doing it at this point. If they're really serious about sports they'll give them their own home. Sam Schube / @samschube : Spent the summer chatting with Apple exec Eddy Cue about his company's MLS broadcasting deal, which seemed like a cool experiment for the tech giant—until the GOAT showed up in Miami and radically upped the stakes. For @GQSports: https://www.gq.com/... LinkedIn: Juan Iraola : Apple is not satisfied with just participating; if it enters a business, it wants to establish a new paradigm.  Will it be able to do so in the way sports are broadcasted? … Cristian Nyari : “For the first time in the history of sports, fans will be able to access everything from a major professional sports league in one place.”  #Apple #MLS … Forums: r/MLS : Inside Apple's Plan to Change the Way We Watch Sports r/cordcutters : Inside Apple's Plan to Change the Way We Watch Sports See also Mediagazer

GQ Sam Schube