Apple and Formula One announce a five-year US media rights deal for all races, starting in 2026; sources: Apple is paying ~$140M/year, up from ESPN's ~$85M/year
and no one saw it coming BBC : Apple wins US F1 TV rights in $750m deal Wendy Lee / Los Angeles Times : F1 races to air exclusively on Apple TV next year Timi Cantisano / Android Police : YouTube TV v...
Apple and NBCUniversal announce an Apple TV and Peacock Premium bundle for $14.99/month, representing a 30%+ discount to buying both subscriptions individually
here's what you get and how much you save El Kuiper / Screen Rant : Apple TV And Peacock Bundle: Streaming Services Team Up Hannah Miller / Bloomberg : Apple TV Joins With NBC's Peacock to Offer New S...
Sources: Apple executives have discussed acquiring Mistral AI and Perplexity, with Eddy Cue as the most vocal champion within the company for such AI deals
This summer, investment bankers came knocking on Apple's door with a pitch: Was the iPhone maker interested in doing a major acquisition …
How Apple SVP of Services Eddy Cue led the company's push into live sports streaming and is using its MLS deal to test reshaping how sports are consumed
Longtime Apple executive Eddy Cue happens to be an enormous sports fan. And with Apple entering the wild west of broadcasting live sports …
How Apple expanded into sports since 2022, starting with the MLB, leading to an unusual deal to bring Messi to the MLS and share new subscriber revenue with him
In 2019, during an interview with Sports Illustrated, the Apple senior vice president of services, Eddy Cue …
Apple and Major League Soccer announce a 2023-2032 broadcasting deal, with games available via MLS Apple TV app or Apple TV+; source: deal is worth $250M+/year
In a historic first for sports, fans can stream every single MLS match through … Tim Baysinger / Axios : Apple builds sports empire with MLB, MLS deals Aisha Malik / TechCrunch : Apple signs 10-year s...