Discussion

• @viticci Federico Viticci on threads

  Apple's Thunderbolt connector is thicker than these new iPad Pros.  They're impossibly thin.

• @technicallymims Christopher Mims on threads

  I still can't decide if the proliferation of Apple device types is a good or bad thing.  Pro: More options are good for power users who are deeply invested in optimizing their spend to get exactly what they want Con: Distracting for the hardware teams, more overhead in terms of p…

• @chancehmiller Chance Miller on threads

  I don't like beating this drum, but once you get past the thinner design/better screen, you once again realize that the iPad Pro hardware isn't the problem.  And that this refresh, while impressive in some ways, doesn't do much to change the story or trajectory of the iPad lineup…

• @felixsalmon Felix Salmon on threads

  Kinda wild how the entry-level iPad Mini is now 43% more expensive than the entry-level iPad, which basically does exactly the same thing except it's much bigger.

• @tookthescenicroute Jon Gales on threads

  I'd love to aee my photography on the new iPad Pro OLED display, but with the keyboard it's essentially a janky laptop.  It's a bummer I can't get this same display on a MacBook Pro.

• @mgsiegler M.G. Siegler on threads

  The 11-inch M4 iPad Pro is under 1 pound (0.98 pounds) which is not only lighter than the last generation (1.03 pounds), it's lighter than the new iPad um, Air (1.02 pounds). iPad Pro Air?

• @chriswelch Chris Welch on threads

  Annnnnnd sure enough, there's no sign of a smart keyboard folio for the new OLED iPad Pros. https://www.apple.com/... RIP.  That sucks.

• @davidimel David Imel on threads

  New iPads always interest me until I remember I have the artistic chops of a hibernating tortoise

• @benedictevans Benedict Evans on threads

  There's really not much new you can say about the iPad.  It's roughly the same sized business as the Mac.  But it didn't take over the world, not because it's ‘not as good as a Mac’ but because for most people, the iPhone is already all the computer than you need. …

• @chancehmiller Chance Miller on threads

  Give me an iPad mini with the Ultra Retina XDR screen and I will pay you $1 million.

• @benedictevans Benedict Evans on threads

  Apple never disclosed a weight for the old iPad keyboard ('heavy'), and doesn't seem to want to give one for the new model either.

• @benedictevans Benedict Evans on threads

  If you have a drink every time Apple talks about AI performance, you will die.

• @eshumarneedi @eshumarneedi on threads

  “The thinnest Apple product ever.”  Did they hire Jony Ive again?

• @jjackyliang Jacky Liang on threads

  The iPad (Pro or not) has never been limited by its hardware performance.  Never.. It's always been the software.  Hoping to see any points otherwise to improve the software experience, but I genuinely doubt it.

• @wongmjane Jane Manchun Wong on threads

  yup, OLED is in the both of the new iPad Pro models time to pull the trigger :)

• @mgsiegler M.G. Siegler on threads

  “Tandem OLED”.  “Ultra Retina XDR”.  We're stretching on these marketing names a bit... AppleEvent

• @drbarnard David Barnard on x

  Hah, this is pretty much exactly what my son said after watching the event. “M4 seems great and all, but what can you actually do on an iPad? And gaming?! You don't need ray tracing and all that power to play iPad games.” 👀 WWDC 🤞

• @nobi Nobi Hayashi on x

  What did you think of this video shown during #AppleEvent to introduce new #iPadPro ?  It may be cultural, but it appears to have fallen into disrepute among not a few Japanese who respect craftsmanship.  Some were seriously being offended and disgusted.  Apple could just introdu…

• @kiaran_ritchie Kiaran Ritchie on x

  @tim_cook The symbolism of indiscriminately crushing beautiful creative tools is an interesting choice.

• @jon_prosser Jon Prosser on x

  The iPad Pro is now more airy than the iPad Air. I it's time to clean up the iPad line. Drop the Air. It's time. Do it. iPad mini, iPad, iPad Pro [image]

• @munster_gene Gene Munster on x

  iPad sales will get a nice boost in June and September. That tailwind will likely fade in 2025. Separately, $AAPL is moving faster to get new silicon in the market, a competitive advantage in AI. https://deepwatermgmt.com/...

• @takuta @takuta on x

  @tim_cook I felt sad when I saw creative tools such as musical instruments and cameras being destroyed. I don't think the creators will like this video. Is it my Japanese sensibility that makes me feel this way?

• @snazzylabs @snazzylabs on x

  I'm getting so tired of people “dunking” on the iPad because it's not a Mac.  While the iPad may not be a desktop replacement/substitute for you—or me!—it is for many artists, musicians, students, 3D modelers and more.  Apple sells more iPads than Macs.  Just let people enjoy the…

• @vadimyuryev Vadim Yuryev on x

  New 13" iPad Pro has a 5% smaller battery than the previous 12.9" model, while the 11" iPad Pro has a 9% larger battery than previous model. Why the big difference? The 11" is going from 600 nit LCD to 1000-1600 nit Tandem OLED. This explains why it's thicker than the 13" Pro [im…

• @vadimyuryev Vadim Yuryev on x

  Sort of blown away that the new iPad Pro is $999 while also getting 256GB of SSD at the same time. Was expecting that price but with 128GB [image]

• @snazzylabs @snazzylabs on x

  @DylanMcD8 iPad has a better form factor, touch screen, better display, pen input, etc. Wouldn't say it's a “worse value,” it's just a different product.

• @iupdate Sam Kohl on x

  The biggest shock for me today is that the iPad still ships with a power brick...4 years after Apple stopped including them with iPhones. [image]

• @uredditor @uredditor on x

  Call me a killjoy but I'm not impressed with the new iPads. Not a particularly compelling upgrade. Pricing is also atrocious - you could literally get a decent MacBook or an iMac for the same amount of money...

• @sterlingcrispin Sterling Crispin on x

  @tim_cook Crushing symbols of human creativity and cultural achievements to appeal to pro creators, nice. Maybe for the next Apple Watch Pro you should crush sports equipment, show a robot running faster than a man, then turn to the camera and say, “God is dead and we have killed…

• @anshelsag Anshel Sag on x

  I've never owned a MacBook and frankly I don't think I ever will. The new iPad Pro has M4 touchscreen, 5G, and probably the most advanced OLED display on earth. Where exactly is the MacBook better?

• @akiroom Hiroki Akiyama on x

  @tim_cook It is a heartbreaking, uncomfortable, and egotistic advertisement. When I see this result, I'm ashamed to buy Apple products since nineteen years.

• @tim_cook Tim Cook on x

  Meet the new iPad Pro: the thinnest product we've ever created, the most advanced display we've ever produced, with the incredible power of the M4 chip. Just imagine all the things it'll be used to create. [video]

• @benjamindekr @benjamindekr on x

  How does it being “the thinnest product” help me create, Tim? Apple is lost.

• @takasugi_mbsjk @takasugi_mbsjk on x

  Many craftsmen value their tools.  Musicians value their instruments, architects value their rulers, painters value their brushes and painting materials more than life itself.  The video you presented “all in one”, but it will only disgust them.  They may never want to engage wit…

• @joannastern Joanna Stern on x

  iPad Pro vs. stick of gum test [image]

• @haiji505 @haiji505 on x

  Gross. This is the worst brand promotion I've ever seen. Perhaps the initial idea was to incorporate the value of analog items, but the creative direction was misguided - why did they destroy great products in such a terrible way? They even crushed their reputation.

• @raywongy Ray Wong on x

  Jony Ive is back at Apple lol #AppleEvent [image]

• @obrien Chris O'Brien on x

  The iPad is great for watching Netflix in bed. Anything else you want it to do beyond that is easier to do on a laptop.

• @obrien Chris O'Brien on x

  As a former Apple reporter, it's amazing to watch the reverence that still greets new hardware. Today, Apple is a credit card and TV show company. Everything else is stagnant. The hardware fetishization is increasingly out of proportion in terms of innovation and biz impact.

• @markgurman Mark Gurman on x

  For those keeping score at home, the new iPad Pro also comes with iPadOS 17.4. First shipments arrive on May 15, before iPadOS 17.5 is released.

• @heysaik Sai Kambampati on x

  The new iPad Pro is a revolutionary game-changing device that uses the M4 chip to enable amazing graphics so I can play Subway Surfers

• @thatnerdnoah0 Noah on x

  few odd things about the #AppleEvent 1. lower storage ipad pro models have a binned M4 chip (9 cores instead of 10) 2. new ipads announced today only support the USB-C pencil and the pencil pro. doesn't seem to support the 2nd gen pencil step backwards?

• @markgurman Mark Gurman on x

  Wild differences between the 256GB/512GB and 1TB/2TB iPad Pros — double the RAM and more performance cores on the pricier versions. We've reached Mac-like differentiation between SKUs. [image]

• @iupdate Sam Kohl on x

  Not the Apple Pencil Pro being thicker than the actual iPad 😭😂 [image]

• @munster_gene Gene Munster on x

  New iPad Pros: Increased pricing for the 11 inch wifi from $799 to $999 (20%). The 13 inch goes from $1099 to $1299 (18%). Additions: 1. Adds a more sleek design. Thinner and lighter (thinest Apple product ever). 2.Adds more advanced display. 3. Adds the M4 (Pro jumps from M2...

• @charlieintel @charlieintel on x

  The new M4 iPad Pro supports hardware based ray tracing in games, including Diablo Immortal. Not clear yet if Warzone Mobile or Call of Duty: Mobile will support it. [video]

• @m1astra @m1astra on x

  New M4 iPad Pro Packaging [image]

• @benbajarin Ben Bajarin on x

  Apple taking some swings at AI PCs, and competitor NPUs with M4. Going to be a fun second half of the year :)

• @parismarx Paris Marx on x

  adding M4 to iPad Pro is basically a message to anyone interested in a Mac not to spend their money anytime soon

• @gartenberg Michael Gartenberg on x

  The new iPads look amazing but I can't se me a reason for upgrading from an existing model running an M processor (unless an iPad Pro is your primary computing device).  Perhaps there will be something in iPad OS 18 what would drive upgrades, especially as upgrades will require a…

• @richontech Rich DeMuro on x

  Who would have thought in 2024 Apple would be promoting their top of the line iPad Pro with their latest M4 chip as a way to ... get better scans of physical documents.

• @markgurman Mark Gurman on x

  New iPad Pro Magic Keyboard: thinner, lighter, function row keyboard, aluminum and bigger trackpad. Comes in silver and black.

• @mkbhd Marques Brownlee on x

  What could go wrong 😅 [Image highlighting the thinness of 13" iPad Pro]

• @stevemoser Steve Moser on x

  Apple's new M4 iPad Pro has “Pro” hidden in the wallpaper. P R O Though I can't really see “Air” in the new M2 iPad Air's wallpaper. [image]

• @lukemiani Luke Miani on x

  iPad Pro is 4X faster than a device that was already too fast to be beneficial, sick!

• @sdw Sebastiaan de With on x

  No camera bump?! [image]

• @jiteshubrani Jitesh Ubrani on x

  It's nice to see Apple finally lean in so heavily on content creation as a primary use case on the iPad Pro rather than trying to market it as a PC replacement as it did in the past. #AppleEvent

• @benbajarin Ben Bajarin on x

  So iPad Pro will be the thinnest Apple product ever, best/brightest display ever, and most performant (for now). Wild number of firsts for iPad Pro.

• @paterfamilias @paterfamilias on x

  Efficiency! Thinnest ever! In other words, no battery life improvements for a mobile device. #iPadPro #iPad2024

• @ianzelbo Ian Zelbo on x

  These iPads are going to bend like crazy💀

• @lukemiani Luke Miani on x

  ‘hey siri, make up a new nonsense name for this screen from our wordbank’ ["Ultra Retina XDR"]

• r/apple r on reddit

  Apple unveils stunning new iPad Pro with the world's most advanced display, M4 chip, and Apple Pencil Pro

• r/gadgets r on reddit

  Apple announces new iPad Pros with OLED displays and thinnest design ever |  Apple's flagship tablets now offer greater power in an even thinner design. …

• r/technology r on reddit

  Apple announces new iPad Pros with OLED displays and thinnest design ever |  Apple's flagship tablets now offer greater power in an even thinner design. …