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VOICE ARCHIVE

Tim Cook

@tim_cook
128 posts
2026-03-05
iPhone 17e, iPad Air, MacBook Air, MacBook Pro... And now, say hello to the all-new MacBook Neo! We're so excited to bring the magic of Mac to even more people around the world. [video]
2026-03-05 View on X
Tom's Hardware

Apple unveils the $599+ MacBook Neo, with a 13-inch Liquid Retina display, an A18 Pro chip, side-firing speakers, a 1080p webcam, two USB-C ports, and Touch ID

Apple debuts a new entry-level MacBook at just the right time  —  Apple finally took the wraps off its long-rumored budget laptop.

2026-03-04
iPhone 17e, iPad Air, MacBook Air, MacBook Pro... And now, say hello to the all-new MacBook Neo! We're so excited to bring the magic of Mac to even more people around the world. [video]
2026-03-04 View on X
Tom's Hardware

Apple unveils the $599+ MacBook Neo, with a 13-inch Liquid Retina display, an A18 Pro chip, side-firing speakers, a 1080p webcam, two USB-C ports, and Touch ID

Apple debuts a new entry-level MacBook at just the right time  —  Apple finally took the wraps off its long-rumored budget laptop.

2026-02-24
As part of our $600B commitment, Mac mini will be produced in the US for the first time later this year! We're accelerating our progress even further— producing more AI servers and opening an all-new Apple Advanced Manufacturing Center for hands-on training. [video]
2026-02-24 View on X
New York Times

How Silicon Valley has long ignored China's looming Taiwan invasion and its chip supply impact; US officials warned Apple, AMD, and Qualcomm about China's plans

Federal officials have for years tried to wean Silicon Valley from its dependence on Taiwan, an island democracy roughly the size …

As part of our $600B commitment, Mac mini will be produced in the US for the first time later this year! We're accelerating our progress even further— producing more AI servers and opening an all-new Apple Advanced Manufacturing Center for hands-on training. [video]
2026-02-24 View on X
Wall Street Journal

Apple says it plans to move some Mac mini production to Houston from Asia later in 2026, as part of its efforts to invest $600B in the US over four years

The company will move some production of the desktop computer to Foxconn facility in Texas  —  Apple will move some production …

2025-10-24
Apple's American-made advanced servers are now shipping from our new Houston facility to Apple data centers! These servers will help power Private Cloud Compute and Apple Intelligence, as part of our $600 billion US commitment. [image]
2025-10-24 View on X
Fox Business

Apple's Houston manufacturing facility, originally scheduled to open in 2026, is now shipping AI servers that power Apple Intelligence and Private Cloud Compute

Apple's Houston manufacturing facility is operating ahead of schedule  —  EXCLUSIVE: Apple is now building and shipping American …

2025-10-15
Amazing performance. Extraordinary battery life. Introducing the all-new 14-inch MacBook Pro with M5, delivering the next big leap in AI performance on the Mac. [video]
2025-10-15 View on X
Apple

Apple debuts its M5 chip, with a 10-core GPU, a Neural Accelerator in each core, offering 4x+ the performance of M4, and a 10-core CPU with six efficiency cores

M5 delivers over 4x the peak GPU compute performance for AI compared to M4, featuring a next-generation GPU with a Neural Accelerator …

Meet the new iPad Pro. Furiously fast with M5, making it even more powerful for all of your creative ideas. [video]
2025-10-15 View on X
Apple

Apple debuts its M5 chip, with a 10-core GPU, a Neural Accelerator in each core, offering 4x+ the performance of M4, and a 10-core CPU with six efficiency cores

M5 delivers over 4x the peak GPU compute performance for AI compared to M4, featuring a next-generation GPU with a Neural Accelerator …

Amazing performance. Extraordinary battery life. Introducing the all-new 14-inch MacBook Pro with M5, delivering the next big leap in AI performance on the Mac. [video]
2025-10-15 View on X
Apple

Apple refreshes its 14-inch MacBook Pro with an M5 chip, offering up to 3.5x more AI performance and faster storage, for the same $1,599+, shipping October 22

With up to 3.5x more performance for AI workflows, faster storage, up to a phenomenal 24 hours of battery life, and macOS Tahoe, the 14-inch MacBook Pro gets even better

2025-08-07
Apple is expanding our US commitment to $600 billion over the next four years. And our new American Manufacturing Program will bring even more jobs and advanced manufacturing to the US. [video]
2025-08-07 View on X
Bloomberg

At a White House event, Apple commits to spending another $100B on US manufacturing and aims to bring more of its supply chain to the US to avoid iPhone tariffs

Made In USA iPhone Still Off The Table Snaggy / The Joy of Tech : The Joy of Tech comic... Tim and Trump! MarketWatch : Dow Jones Top Markets Headlines at 11 PM ET: U.S. Trading Pa...

Apple is expanding our US commitment to $600 billion over the next four years. And our new American Manufacturing Program will bring even more jobs and advanced manufacturing to the US. [video]
2025-08-07 View on X
Financial Times

Sources: Samsung plans to produce iPhone 18 image sensors in Austin, Texas; an expert says Apple chose Samsung as a supplier because Sony doesn't have US plants

Deal suggests South Korean company's US investments are paying off as Trump dials up his tariff policies

2025-06-10
Expressive. Delightful. But still instantly familiar. Introducing our new software design with Liquid Glass. [video]
2025-06-10 View on X
The Verge

Apple introduces a Liquid Glass design language across its software platforms, adding transparency and glass shine effects to in-app operating system interfaces

Liquid Glass is coming to iOS 26, iPadOS 26, macOS Tahoe 26, and more. … Apple is introducing a new Liquid Glass design across its software platforms today.

2025-06-08
We are deeply saddened by the passing of Bill Atkinson. He was a true visionary whose creativity, heart, and groundbreaking work on the Mac will forever inspire us. Our thoughts are with his loved ones.
2025-06-08 View on X
Daring Fireball

Bill Atkinson, a pioneering Apple engineer and key member of the original Macintosh team, died on June 5 at age 74 from pancreatic cancer

From his family, on Atkinson's Facebook page: … One of the great heroes in not just Apple history, but computer history.

2025-04-24
Today is Global Close Your Rings Day! For a decade, Apple Watch has had a profound impact on people's lives. From Apple Park to around the world: celebrate by doing an activity you love, pushing yourself further, or trying something new to close your rings! [video]
2025-04-24 View on X
Wired

On the Apple Watch's 10th anniversary, a look at how Apple reshaped the watch industry and ushered in a new age of fitness tracking

When the Apple Watch launched, it was unclear if smartwatches would pan out.  Ten years later, Apple has a $100-billion hit that reshaped the watch industry …

2025-03-05
Say hello to the new MacBook Air! The world's most popular laptop now features M4, Apple Intelligence capabilities, and a beautiful new color—sky blue. [video]
2025-03-05 View on X
The Verge

Apple updates the $999+ 13" and $1,199+ 15" MacBook Air with an M4, offering a 10-core CPU and an 8-core GPU, and a blue color option, shipping from March 12

Upgrades at a lower cost.  I'll take it. … Apple just updated the MacBook Air with an M4 processor, a new sky blue color option …

Say hello to the new MacBook Air! The world's most popular laptop now features M4, Apple Intelligence capabilities, and a beautiful new color—sky blue. [video]
2025-03-05 View on X
The Verge

Apple updates the Mac Studio with an M4 Max for $1,999+ and an M3 Ultra for $3,999+, with up to 32 cores, including 24 performance cores, shipping from March 12

Two generations of Apple silicon, one computer.  —  After over a year and a half, Apple is updating the Mac Studio …

2025-03-04
This week. [video]
2025-03-04 View on X
9to5Mac

Tim Cook posts that “this week” there's “something in the AIR”, likely referring to an M4 MacBook Air launch; a new iPad Air is expected around this spring

iPad Air M3 launch, MacBook Air M4 imminent Roman Loyola / Macworld : Tim Cook teases another surprise Apple release this week Tyler Lee / Android Headlines : Apple CEO confirms ne...

Introducing the newest iPad Air! [image]
2025-03-04 View on X
The Verge

Apple updates the $599+ 11-inch and $799+ 13-inch iPad Air with M3, in four colors, and debuts a $269+ Magic Keyboard with function keys and a larger trackpad

Only a year after the last Air, Apple is updating the middle of its tablet lineup once again. … The iPad Air is a tricky tablet.

2025-02-24
As a proud American company, we're thrilled to continue to make significant investments in the US. Today, we're announcing a $500 billion commitment to support American innovation, advanced manufacturing, and high tech job creation. https://www.apple.com/...
2025-02-24 View on X
Bloomberg

Apple says it will spend $500B in the US over the next four years, hire 20,000 new US workers, and produce AI servers in Texas, after Tim Cook met with Trump

- Company to begin producing Apple Intelligence servers in Texas  — $500 billion planned to be invested in US over next four years

2025-02-19
Meet iPhone 16e, the newest member of the iPhone 16 family! #AppleLaunch [video]
2025-02-19 View on X
9to5Mac

Apple unveils the $599+ iPhone 16e with a 6.1" display, A18, 48MP camera, Apple Intelligence, and Apple-designed 5G cellular modem, the C1, shipping February 28

Apple has officially taken the wraps off of the all-new iPhone 16e.  The device features an all-new design paired with the A18 chip inside …

2025-02-14
Get ready to meet the newest member of the family. Wednesday, February 19. #AppleLaunch [video]
2025-02-14 View on X
The Verge

Tim Cook teases an announcement of “the newest member of the family” on February 19; Mark Gurman reported Apple would update the iPhone SE

Is It The iPhone SE 4? John Voorhees / MacStories : Apple's Tim Cook Teases February 19th Event on X Mike Wuerthele / AppleInsider : Tim Cook teases Feb. 19 launch of what is proba...