Wonderlust

Thoughts on Apple's Wonderlust event, including the Mother Nature skit, FineWoven iPhone cases and Watch straps, the iPhone 15 lineup, and the AirPods Pro 2

Thoughts on Apple's Wonderlust event, including the Mother Nature skit, FineWoven iPhone cases and Watch straps, the iPhone 15 lineup, and the AirPods Pro 2

Was Tuesday's “Wonderlust” event mostly predictable?  Yes.  Does that mean it was boring?  For some people, yes.

Thoughts on Apple's Wonderlust event, including the Mother Nature skit, FineWoven iPhone cases and Watch straps, iPhone 15 and 15 Pro lineup, and AirPods Pro 2

Was Tuesday's “Wonderlust” event mostly predictable?  Yes.  Does that mean it was boring?  For some people, yes.

Apple's Mother Nature skit at the Wonderlust event was awkward, but every fact or position put forth is a strategic, money-saving, and innovative effort

Apple's showed a widely criticized video showing their efforts to fight climate change.  Looking past the video is a significant and strategic set of initiatives worthy of praise.

What to expect from Apple's “Wonderlust” event on September 12: four iPhone 15 models with USB-C, the Apple Watch Series 9 with a new chip and sensors, and more

Company will spotlight titanium iPhone 15 Pro and cameras, switch to USB-C chargers and faster smartwatches.

Apple announces a September 12 event at 10am PT at Apple Park titled “Wonderlust”, where four iPhone 15 models, the Apple Watch Series 9, and more are expected

Apple today announced plans to hold a special event on Tuesday, September 12 at 10:00 a.m. Pacific Time.

Apple announces an event at Apple Park on September 12 at 10am PT, titled “Wonderlust”, where the iPhone 15, Apple Watch Series 9, and more are expected

Apple today announced plans to hold a special event on Tuesday, September 12 at 10:00 a.m. Pacific Time.