2022-12-19
AdExchanger
A look at Performance Max, Google's black box ad product for all its owned media that can't break down by price, ad format, media channel, or creative elements
James Hercher / AdExchanger : Tweets: @myles_younger and @percival Tweets: Myles Younger / @myles_younger : You want to know what the #ChatGPT version of a DSP is? it's Google Performance Max. If you...
2015-09-12
LinkedIn Pulse
10 shocking (or at least interesting) facts about Techmeme on its 10th birthday
Ten Years Later, This Is How Techmeme Has Avoided Click-Bait, Auto-Play Ads And More — Techmeme launched on September 12, 2005 amid a flurry of blog posts from Robert Scoble, Richard MacManus, and s...
2015-03-09
Guardian
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Ex-VP of online marketing Sean Percival shares MySpace lessons: lack of focus after News Corp takeover, deceptive ads, failure to build on unique music deal
MySpace: what went wrong - by its former VP of online marketing — Sean Percival on corporate interference, Punch The Monkey …
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