Peacock

A look at Peacock as it enters its second year, considers expansion abroad, and tries to grow paid subscriptions; sources: 20% of Peacock's 14M MAUs pay for it

Gerry Smith / Bloomberg : Tweets: @emmagf , @gerryfsmith , @joshsternberg , @business , @royprice , @loudmouthjulia , @wickdchiq , @felixsalmon , and @lucas_shaw See also Mediagazer Tweets: Emma G. F...

eMarketer: US advertisers will spend $11.36B on streaming TV commercials on services like Hulu, Pluto TV, and Peacock in 2021, up from $8.11B in 2020

eMarketer: US advertisers will spend $11.36B on streaming TV commercials on services like Hulu, Pluto TV, and Peacock in 2021, up from $8.11B in 2020

Gerry Smith / Bloomberg : Tweets: @deg_online , @bw , @davemorgannyc , and @bluff_capital See also Mediagazer Tweets: DEG / @deg_online : “Media is a vehicle to get advertisers to consumers. Think of...

Internal data shows only 11.3M US households regularly watch NBCU's Peacock; sources: NBCU has pitched ViacomCBS about bundling their streaming services

The Information : Tweets: @natjarv , @jstrauss , @ballmatthew , @edmundlee , @richlightshed , and @pkafka See also Mediagazer Tweets: Natalie Jarvey / @natjarv : Having only a third of your users reg...