2016-04-15
Bloomberg
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Sources: New Apple team led by former iAd head Todd Teresi explores Google-like paid search model for App Store
Apple Pursues New Search Features for a Crowded App Store — Company explores adding Google-like ‘paid search’ feature — Effort follows last year's App Store leadership change
2016-01-14
BuzzFeed
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Sources: Apple phasing out in-house iAd sales team as it updates platform to be more automated
Apple Steps Back From Its iAd Advertising Business — Six years after launching its advertising platform, Apple is moving to phase out its in-house iAd sales team in favor of a new publisher-driven s...
2015-06-09
Nieman Lab
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Apple announces Flipboard-like app News, new rich media format for news items; publishers keep revenues from ads they sell, 70% from iAd ads; kills Newsstand
iOS 9, OS X, watchOS and Apple Music Tim Carmody / Medium : Quick thoughts on Apple's announcements at WWDC Timi Cantisano / Neowin : Apple's new multitasking features are great, but they won't be arr...
2015-03-21
AdAge
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Apple opens iTunes Radio inventory to automated ad buying through iAd, includes granular targeting but emphasizes customer privacy
Mark Bergen / AdAge :
2015-03-20
AdAge
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Apple opens iTunes Radio inventory to automated ad buying through iAd, includes granular targeting but emphasizes customer privacy
Apple Opens Up iTunes Radio Inventory to Automated Buying Through iAd — Advertisers Can Target Apple Listeners With Phone, Email Identifiers
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