Documents and sources: Facebook scaled back plans to heavily demote politics and others sensitive topics, finding the policy had a “high and inefficient cost”
Hitting mute button on political content recommendations brought unintended consequences Tweets: @keachhagey , @mattzeitlin , @reaganbrad , and @emilyglazer Tweets: @keachhagey : Facebook spent months...
Internal Meta documents detail Instagram's struggle to compete with TikTok; users spend 17.6M hours per day watching Reels, far below TikTok's 197.8M hours
Reels faces formidable competition from the leading short-video platform; creators follow the views Tweets: @sal19 , @mrinaldesai , @stevekovach , @jeffhorwitz , @newley , @newley , @newley , @reaganb...
How advertisers are dealing with Meta's ad price increases prompted by Apple's ATT changes, with some shifting their ad budgets to Google, Amazon, and TikTok
and leaders above them signing off on it — has impacted everyone from Facebook and Shopify to small businesses and DTC brands. To the tune of hundreds of billions of dollars! Glenn Gabe / @glenngabe :...
Sources: Yahoo's Oath has been pitching advertisers on a service that analyzes its 200M+ Yahoo Mail, AOL Mail inboxes; source says practice began 10+ years ago
Web giant analyzes more than 200 million inboxes for clues about what products people might buy—a practice much of Silicon Valley has declared off-limits Tweets: @wsj , @djtgallagher , and @reaganbrad...