Blue

Twitter launches its Blue subscription in India, Indonesia, and Brazil; in India, Blue costs ~$10.90/month on iOS and Android and ~$7.80/month on the web

Internal Twitter document: just ~180,000 US users paid for Blue and other subscriptions as of mid-January, implying ~$28M annual subscription revenue globally

Around 180,000 people in the U.S. were paying for subscriptions to Twitter, including Twitter Blue, as of mid-January …

Twitter begins offering an annual Blue plan for $84 on the web, saving around 12% for a monthly web subscription and 36% for an iOS subscription

Ever since Elon Musk took over Twitter, one of his aims has been to build up its subscription business, launching a revamped Twitter Blue package …

Sources: Elon Musk pitched charging most or all Twitter users for a subscription; internal estimates show Blue could lose the company ~$6/user/month in the US

Will he go through with it?  PLUS: Botched layoffs, how the new Blue could lose money, and more

In an email to Twitter Blue subscribers, Twitter says it is increasing the price of the service; in the US, the price will jump from $2.99 to $4.99 per month

something no other app charges for. The one exception is paying publications for ad-free articles, but I don't even think that should be a feature. https://twitter.com/... M.G. Siegler / @mgsiegler : ...