Twitter appears to roll out its new Blue subscription, offering a blue checkmark for $8/month, on iOS in the US, Canada, Australia, New Zealand, and UK
Twitter is officially rolling out its new Twitter Blue subscription service, which offers “blue check” verification to everyone for $8/month.
9to5Mac Chance Miller
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Discussion
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@somebadideas
Aaron Stewart-Ahn
on x
If you don't pay the $8 your tweets will be suppressed by an algorithm. Not making this shit up he said it to a room of investors yesterday & claimed this would solve hate speech. “You'll have to scroll really far to see unverified users” https://twitter.com/...
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@sawyermerritt
Sawyer Merritt
on x
BREAKING: Twitter has officially launched the revamped Twitter Blue for $7.99/month in select countries. Not all features are live yet. Some are coming later. Looks like the blue verified checkmark is now part of Twitter Blue, but as a Blue user I'm not seeing a checkmark yet. ht…
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@elonmusk
Elon Musk
on x
Trash me all day, but it'll cost $8
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@rothschildmd
Mike Rothschild
on x
Among the first “peasants” to attempt to sign up for the new paid verified checkmark: conspiracy influencer QAnon John. https://twitter.com/...
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@caseynewton
Casey Newton
on x
Wheeeeee https://twitter.com/...
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@jamesliamcook
James Cook
on x
I remain blue-ticked for now and haven't paid for Twitter Blue. Immediate change after the update is the notifications tab defaults to Verified rather than All (previously Verified was an option, not the default view) https://twitter.com/...
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@nycsouthpaw
@nycsouthpaw
on x
It looks like twitter took this QAnon promoter's money and then banned him. Some moments of brilliance are still possible as the night gathers. https://twitter.com/...
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@karaswisher
Kara Swisher
on x
Like I said, with more of a Network Solutions vibe: https://twitter.com/...
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@eddie1perez
Edward Perez
on x
With Musk's new Twitter Blue verification scheme, there appears to be a clash between money-making & validating authenticity. And in the midst of an election, voters need to know if what they are reading is real or fake. Rushing this out days before Election Day is a bad idea. ht…
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@tclarkmedia
@tclarkmedia
on x
Here we go... 👀 The new Twitter Blue is live in the App Store: https://twitter.com/...
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@erinkwoo
Erin Woo
on x
as @alexeheath @tomaxwell have noted, Twitter seems to have shipped Twitter Blue changes early. That said, they may be slowly rolling out access to all users — benefits offered to me include tweet editing and Top Articles (both slated to be phased out of Blue, per internal docs).…
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@hiattb
Brian Hiatt
on x
So are you still planning to allow anyone to “verify” under any name, allowing for unlimited chaos and impersonators? https://twitter.com/...
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@jbenton
Joshua Benton
on x
Clearly laid off in the purge was the entire copy-edit-App-Store-updates team https://twitter.com/... https://twitter.com/...
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@alkapdc
Alex Kaplan
on x
Another QAnon influencer wrote that it “signed up for Twitter blue and it went through” (though its account is still banned). https://twitter.com/... https://twitter.com/...
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@charlesarthur
Charles Arthur
on x
So. Twitter revenue total 2021 ~$5bn. Approx 250m DAUs. That's $20 in ad revenue per average DAU per year. Twitter Blue = $96 per year, ie ~5x. And Blue users still get $10 in ads = $106 per year. Almost all zero cost after credit card check. ~50m Twitter Blue users -> profit? ht…
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@mollyjongfast
Molly Jong-Fast
on x
I wonder if Elon wrote the copy https://twitter.com/...
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@svengrundberg
Sven
on x
Twitter verification is a hygiene factor for the platform. Not a user feature. Here, on the other hand, are features I'm sure brands and some individuals would pay for: - higher res + longer videos - high res images - attribution features (click this video) - analytics
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@mattgertz
Matthew Gertz
on x
Does “Twitter Blue with verification” at the bottom there mean there's actually a process for verifying the identities of Twitter Blue purchasers who want the check mark? https://twitter.com/...
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@mmasnick
Mike Masnick
on x
They still haven't even remotely explained why those features are valuable. Because they're not. https://twitter.com/...
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@ow
Owen Williams
on x
what kind of company does a major platform change on a SATURDAY ☠️ https://twitter.com/...
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@tylerkingkade
Tyler Kingkade
on x
This is straight up the premise to “The Sneetches” by Dr. Seuss https://twitter.com/... https://twitter.com/...
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@matthewkadish
Matt Kadish
on x
So... @elonmusk - will there be any actual KYC involved in Twitter Blue? I had to manually apply for my checkmark and put up numerous forms of proof I was who I said I was. Does the new subscription require any proof of identity or is subscribing just enough for a verification? h…
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@edbott
Ed Bott
on x
“It's just a blue checkmark, Elon. How much could it cost, 8 dollars?” https://twitter.com/...
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@danprimack
Dan Primack
on x
There is obviously value in identity verification on Twitter. Both for users and advertisers (plus helps limit bot reach). There's even a good argument for a nominal charge for such verification, albeit not a recurring charge. This could be separate from other service options.
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@manan
@manan
on x
Musk calls it “payment authentication” and even roped in Apple's “payment authentication” as a reason why he wants people to pay $8 so bots and scams are reduced... https://www.techmeme.com/...
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@teroterotero
Tero Kuittinen
on x
They're trying to keep perky and tweet through this unholy mess. Respect. https://twitter.com/...
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@tomaxwell
@tomaxwell
on x
“These businesses just don't require that many people” Meanwhile, the update release notes https://twitter.com/... https://twitter.com/...
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@emmakennedy
Emma Kennedy
on x
The wreckage of Twitter continues: unless you and your pals you enjoy interacting all cough up, you're being shadow banned. It's astonishing how bad at this he is. Destroying the point of twitter in one swoop. https://twitter.com/...
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@drmistercody
Cody Johnston
on x
He keeps saying that $8 is just the price of a latte so people will obviously pay for it, in the same breath that he says trolls, bots, and racists won't pay $8. https://twitter.com/...
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@courtneymilan
Courtney Milan
on x
If $8 gets your tweets scooted up the algorithm, why would you pay to advertise? Wouldn't all the people trying to manipulate public opinion pay $8, and regular people who would rather have one more latte not? https://twitter.com/...
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@edzitron
Ed Zitron
on x
Hey it's not actually live, but we are however charging you for it. Cheers https://twitter.com/...
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@qhardy
@qhardy
on x
For the record, “Power to the People” was coined by Rap Brown and Huey Newton for the Black Panthers, so it's more than a little weird that the world's richest man is using it to get you to give him 96 bucks a year. https://www.youtube.com/...
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@oneunderscore__
Ben Collins
on x
It begins: “For $7.99/month... Your account will get a blue checkmark, just like the celebrities, companies and politicians you already follow.” https://twitter.com/...
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@tomcoates
Tom Coates
on x
This is what you get now when you sign up to Twitter Blue. Obviously no one can actually see your checkmark yet. Zero verification whatsoever of your identity. None. It's just a “pro” badge designed to look like Twitter has checked who you are. It's basically a dangerous lie. htt…
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@gergelyorosz
Gergely Orosz
on x
Oh, the app update is a lie. This is not done. The team failed to ship by that original one week deadline (and a good part of them got fired, as promised). So now they decided to confuse users as they keep on working long hours and eventually ship. Welcome to the new Twitter. htt…
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@willguyatt
Will Guyatt
on x
Wrecking twitter in one step https://twitter.com/...
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@_alastair
Alastair Coote
on x
“we'll make your ads twice as relevant” is a weird statement. They have the ability to serve more relevant ads but don't? Surely that's worse for absolutely everyone involved? https://twitter.com/...
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@oneunderscore__
Ben Collins
on x
Twitter says they “are testing and pushing changes in real-time” and “some folks may see us making updates,” but it's not live for everyone. https://twitter.com/...
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@ariehkovler
Arieh Kovler
on x
This is pretty funny. The Twitter update straight-up advertises that you pay, you get the badge. At least one top QAnon influencer has already forked over his 8 dollars to get his Verified badge so he can tell us all about how Trump is still President. No badges yet though. https…
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@rakeshlobster
Rakesh Agrawal
on x
The longstanding twitter “verified” has conflated: - this is who the person and we've made an effort to validate that w/ - this person is someone of note (by some arbitrary definition that is applied with no consistency) Those are two very different things. https://twitter.com/..…
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@panzer
@panzer
on x
Burning a weekend App Store update favor on a feature that doesn't work yet has gotta sting.
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@teisam
Tor Einar Samdahl
on x
@charlesarthur It is. «We've launched Twitter Blue in the US, Canada, Australia, and New Zealand. In these regions, Twitter Blue is available for in-app purchase on Twitter for iOS and Android, or on https://twitter.com/ through our payment partner Stripe. » https://help.twitter.…
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@happygeek
Davey Winder
on x
Looks like the ‘you can buy your checkmark’ update has arrived. https://twitter.com/...
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@charlesarthur
Charles Arthur
on x
This is just incoherent. If Twitter is the most trusted news source “voters” have, then everyone is in deep, deep trouble anyway. Nor will everything change by Tuesday. Voters need to know where to find reliable information, and that's far more likely to be *not* on Twitter. http…
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@sarahfrier
Sarah Frier
on x
Check marks for sale, two days before the midterms: https://twitter.com/...
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@mikeelgan
Mike Elgan
on x
The new $8 per month Twitter Blue subscription comes with a verified badge. One coming benefit: “Your content will get priority ranking in replies, mentions and search. This helps lower the visibility of scams, spam, and bots.” Uh... unless scammers pay for Twitter Blue.
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@jbeda
Joe Beda
on x
Will the blue check be the new MAGA hat?
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@aroondeep
Aroon Deep
on x
Good luck to the Twitter Blue team, which will soon discover how auto-recurring payments work in India. https://twitter.com/...
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@martinsfp
@martinsfp
on x
Looks like Twitter Blue is officially available in the UK now... https://twitter.com/...
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@aravosis
@aravosis
on x
Musk just said unpaid accounts will have their tweets buried. https://twitter.com/...
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@carnage4life
@carnage4life
on x
I'd be impressed by the speed of execution except the feature clearly doesn't work yet and I know the product lead slept in the office & ran 9:30PM stand ups to ship this incomplete release.
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@ukhack
Andy
on x
And so it begins... https://twitter.com/...
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@jamesliamcook
James Cook
on x
“Power to the people,” reads Twitter's new app update https://twitter.com/...
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@tomaxwell
@tomaxwell
on x
Verified is now default in notifications https://twitter.com/...
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@tomaxwell
@tomaxwell
on x
Seems like it https://twitter.com/...
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@dcherring
@dcherring
on x
The relationship between advertising & social media (or ‘news’, for that matter) are well worth probing. Very good piece here frm @zeynep https://www.nytimes.com/... https://twitter.com/...
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@lynnekodonnell
Lynne O'Donnell
on x
Twitter: “It's not so much an echo chamber where groups don't hear from one another as a football stadium where we bond by yelling at the fans from the other side.” https://www.nytimes.com/...
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@elonmusk
Elon Musk
on x
Followed by creator monetization for all forms of content
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@elonmusk
Elon Musk
on x
@Erdayastronaut We can do 42 min chunks at 1080 resolution now for new Blue, so you could break up a longer video. The 42 min limit should be fixed next month. How does YouTube monetization work & what could Twitter do better?
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@sillyrobin
@sillyrobin
on x
Just to be clear, he *also* fired the team who *built* and *shipped* this. https://twitter.com/...
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@elonmusk
Elon Musk
on x
Search within Twitter reminds me of Infoseek in '98! That will also get a lot better pronto.
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@elonmusk
Elon Musk
on x
@AdamFostermusic Absolutely
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@elonmusk
Elon Musk
on x
@mahdi Something like that
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@oneunderscore__
Ben Collins
on x
This was already in testing at the company awaiting a rollout. He's taking credit here for a bunch of work that some employees did before he laid them off. https://twitter.com/...
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@hannahgais
Hannah Gais
on x
that's blogging. elon threw a hissy fit and then spent $44 billion to reinvent the blog. https://twitter.com/...
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@rmayemsinger
Randi Mayem Singer
on x
Yeah, I'd rather it didn't let anybody be anybody they say they are. https://twitter.com/...
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@taylorlorenz
@taylorlorenz
on x
Allowing ppl to monetize “all forms of content” w/o instituting safety measures only means more spam & ppl monetizing bad stuff like child porn. Meanwhile the number one thing big creators have said they want is robust controls over their experience and less abuse/harassment http…
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@mahdi
@mahdi
on x
@elonmusk Twitter Notes?
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@joecarlsonshow
Joseph Carlson
on x
So far the best tweet Elon has made about new Twitter. Make it so creators can build a sustainable business on your platform and they will make your platform a lot of money. https://twitter.com/...
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@adamfostermusic
Adam Foster
on x
@elonmusk Twitter VS Substack Will people be able to subscribe / donate to pieces of writing like this? Thanks 🙏
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@jamesrbuk
James Ball
on x
...this was a feature Twitter was already developing and had publicly tested. Pretty sure the team building it got laid off yesterday, too. https://twitter.com/...
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@jesselehrich
Jesse Lehrich
on x
dude, this is literally a feature that Twitter rolled out in June: https://twitter.com/... https://twitter.com/...
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@jyjault
@jyjault
on x
Ok who made this? https://twitter.com/...
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@smtuffy
Sean Tuffy
on x
This seems like a great way to get all the celebs off this website https://twitter.com/...
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@catovitch
@catovitch
on x
So, even for those willing to pay, he is going to boost some parts of the English-speaking world over other parts? Brilliant idea, Elon. Yeah, just bury everyone else's tweets. I mean, Twitter was already but you said you were going to improve things not make them worse. Twat. ht…
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@oalexanderdk
Oliver Alexander
on x
So the most important part of being Verified is getting removed, the actual VERIFICATION part. No ID needed, so it won't fix any of the problems Elon claimed it would. https://twitter.com/...
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@quatoria
Anna Phylaxis
on x
It's hard to see this as anything but an intentional assault on trust. Elon Musk is aiming to destroy the ability to verify or trust any information you get on twitter, and leave it a paradise for grifters and the right. https://twitter.com/...
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@molly_knight
Molly Knight
on x
tell me you've never had a conversation with a woman without telling me you've never had a conversation with a woman. https://twitter.com/...
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@goldman
Jason Goldman
on x
If you were the head of product for a small startup and announced that your product strategy was “Make Money” you should be fired. It's not a product strategy and without one to inform the revenue plan, you are lost. https://www.nytimes.com/... https://twitter.com/...
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@esthercrawford
Esther Crawford
on x
The new Blue isn't live yet — the sprint to our launch continues but some folks may see us making updates because we are testing and pushing changes in real-time. The Twitter team is legendary. 🫡 New Blue... coming soon! https://twitter.com/...
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@elonmusk
Elon Musk
on x
@SirineAti @BillyM2k As soon as we confirm it's working well in the initial set of countries and we have the translation work done, it will roll out worldwide
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@rayminehane
Ray Minehane
on x
Days away now from twitter switching from AWS to rack space and collapsing in real time https://twitter.com/...