Scope3, which makes tools to monitor the carbon footprint of digital ads, raised $25M led by GV to expand into making tools to track the climate impact of AI
It was the banana that did it. — Brian O'Kelley, who had recently sold his previous startup, ad platform AppNexus …
Datadog, an app performance monitoring and analytics platform, closes up 39% on its first day of trading, after raising $648M in an IPO at a $7.8B valuation
right now he's $60 million short, per @Forbes estimates. Stay tuned to see if he makes it: https://www.forbes.com/... Jonathan Lehr / @fendien : It's official. NYC Tech 1.0 was adtech (DoubleClick, Ap...
After selling AppNexus to AT&T for $1.6B, Brian O'Kelley raises $10M for his new startup, CMDTY, to apply his adtech expertise to supply chain logistics
What does physical commodities trading have in common with programmatic advertising? Quite a lot.
How YouTube trampled dozens of companies as it grew over the years, from ad brokers like AppNexus to content networks like Vevo and Machinima
monetization. No one can compete with AdSense. No one ever has. How do we know? Remember the promise of Vine at VidCon in 2015? I do. https://twitter.com/... Dieter Bohn / @backlon : TikTok was everyw...
AT&T confirms it will buy AppNexus, which operates one of the largest independent ad exchanges; sources last week said the price was expected to be around $1.6B
Lara O'Reilly / Wall Street Journal :
AT&T confirms it will buy AppNexus, which operates one of the largest independent ad exchanges
Another legacy carrier built on offering phone services is now taking a deeper dive into the world of advertising and specifically ad tech to help catapult itself into the next generation of tech and ...
Sources: AT&T in talks to acquire AppNexus, which operates one of the largest independent ad exchanges; source says AppNexus won't sell for less than $2B
AT&T is in talks to acquire the advertising company AppNexus, Cheddar has learned. — Privately-held AppNexus operates …
Report: ad tech company AppNexus has filed confidentially for an IPO, expected around Q2 2017, valuing the company between $1.5B and $2B
Avery Hartmans / Business Insider :
AppNexus, second to Google in the automated ad serving market, bans Breitbart News from using its network, citing several violations of its hate speech policy
Mark Bergen / Bloomberg :
News Corp. invests $10M in ad tech company AppNexus, as part of $31M round, with involvement from Yahoo Japan and existing investors
Lara O'Reilly / Business Insider :