Netflix begins rolling out its Basic with Ads tier; sources say licensing negotiations with Disney, Comcast, Sony, Warner Bros., and Lions Gate are ongoing
Disney, NBCU and Sony are among the companies still negotiating licensing with the streaming service
Netflix Studio Negotiations Continue as Ad-Back Tier Is Launching Globally, Sources Say — WSJ Disney, NBCUniversal, Sony and Warner Bros. Among Studios With Which Netflix Is in Talks, Sources Say Some Early Advertisers Negotiated Lower Ad Prices Than Netflix Initially Targeted