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Chronicles

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Sources: Apple is planning MacBooks Pros, Airs, Mac Pros, Mac minis, and larger iMacs with faster CPUs, new IO, more; MacBook Pro could debut as soon as summer

- Company developing Mac Pro desktop with 40 cores, new Mac mini  — Apple plans to swap remaining Intel part with in-house design

Bloomberg Mark Gurman

Context & Ripple Effects

Apple’s reported roadmap extends the earlier plan to move MacBook Pro, iMac and Mac Pro lines to Apple Silicon from an initial set of machines to the remaining Intel-based Macs. A prior report that production had ramped for Apple Silicon MacBooks without major redesigns suggests the company was sequencing the processor transition ahead of broader portfolio refreshes.

The inclusion of larger iMacs and two Mac Pro paths also follows reporting that Apple was working on redesigned iMacs and two Mac Pro models. The significance is the breadth of the reported replacement plan: notebooks, compact desktops and high-end desktops would be brought under Apple’s in-house CPU roadmap.

First-order effects

  • Apple’s remaining Intel-based Mac lineup is slated for replacement with internally designed processors, while MacBook Pro, MacBook Air, Mac mini, larger iMac and Mac Pro updates move onto a shared refresh plan.
  • Intel faces the loss of its remaining role in Apple’s Mac portfolio if Apple completes the reported transition.

Second-order effects

  • Apple can coordinate CPU upgrades and I/O changes across more Mac categories rather than timing each product around Intel’s platform releases.
  • Mac buyers considering high-end desktops and larger iMacs gain a clearer reason to weigh the timing of upcoming Apple-designed-chip models against current Intel configurations.

Third-order effects

  • If Apple carries the transition through the Mac Pro, the Mac business shifts from a mixed processor lineup to a vertically controlled hardware roadmap, reducing Intel’s leverage over Apple’s product cadence.
  • The reported breadth of the roadmap points to custom silicon becoming the common basis for differentiating Macs across price tiers, rather than a feature limited to entry notebooks.

The trend: Apple is extending its custom-silicon strategy from early Mac notebooks into the full desktop and professional-Mac range, consolidating control over the platform’s upgrade cycle.

Discussion

  • @amitbhawani Amit Bhawani on x
    Bloomberg's new report says that Apple will soon launch New MacBooks Pros (14-inch & 16-inch), Airs, Mac Pros, Mac minis, & larger iMacs with faster CPUs. The new chip includes a 10-core CPU with eight high-performance & two energy-efficient cores, with 16/32 core GPU options.
  • @alexjamesfitz Alex Fitzpatrick on x
    sorry but I'm on team “MacBooks Pro” https://twitter.com/...