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Apple apologizes for inadequately communicating battery management practices that slowed down iPhones with older batteries, will offer $29 battery replacements

and Its Strengths John Keefer / Neowin : iFixit matches Apple's $29 battery swap deal, adds older iPhones, as well Mike Snider / USA Today : Is your iPhone battery causing your smartphone to run slowly? Here's what to do Gary Ng / iPhone in Canada Blog : iPhone Battery Replacements in Canada Now $35 for Out-Of-Warranty: Apple Evan Schuman / Computerworld : Apple makes its intent on the battery fiasco clear. And not in the way it wanted. PYMNTS.com : Apple Offers Apology For “BatteryGate” DSLreports : Apple Offers $29 Battery Replacements After PR Disaster Michael Harthorne / Newser : Apology Could ‘Fundamentally Change’ Apple Nimish Sawant / Firstpost : Apple's delayed apology over iPhone slowdowns is a betrayal of trust that could have easily been avoided Lawrence Abrams / BleepingComputer.com : Apple Apologizes Over iOS Slowdown and Discounts Future Battery Replacements Patrick Lucas Austin / Lifehacker : How to Check Your iPhone's Battery Life Luke Stangel / Silicon Valley Business Journal : Apple apologizes for ‘misunderstanding’ over Batterygate, offers to replace old batteries for $29 MacDailyNews : 15 class action lawsuits filed against Apple for throttling iPhones with aging batteries Paul Thurrott / Petri : Paul Thurrott's Short Takes: December 29 Rajesh Pandey / iPhone Hacks : iFixit Drops Prices of Its DIY iPhone Battery Replacement Kits to $29 or Lower Bryan M. Wolfe / AppAdvice.com : After Apology, Battery-Related Class Action Lawsuits Against Apple Grow Ari Levy / CNBC : Apple's battery mea culpa joins rapidly growing list of corporate apologies Bryan Chaffin / The Mac Observer : Apple Apologizes for Throttling Controversy, Offers $29 Battery Upgrades Nina Godlewski / International Business Times : Apple Offers $29 Battery Replacement As Apology For Intentionally Slowing Older iPhones Vincent Lanaria / Tech Times : Apple Wants To Make The iPhone Slowdown Controversy Right With $29 Battery Replacements Joel Hruska / ExtremeTech : Apple Cuts Battery Replacement Costs, But Won't Stop Throttling iPhone Performance Philip Elmer-DeWitt : Apple's come a long way from 'you're holding it wrong' AnandTech : Apple Issues Updated Statement On Battery Ageing Hayley Tsukayama / Washington Post : Apple will offer discounts on replacement batteries, following lawsuits over iPhone slowdowns Vishal Aaditya Kundu / Trak.in : Apple Apologises For Slowing Down Older iPhones! Is It Enough? Sai Krishna / Fone Arena : Apple apologises for slowing old iPhones, to offer battery replacements at a discounted price Marius Nestor / Softpedia News : Apple Could Face Criminal Charges in France Because It Throttles Old iPhones Ali Breland / The Hill : Apple faces class action lawsuits for slowing down older iPhones Matt Stevens / New York Times : Accused of Slowing Old iPhones, Apple Offers Battery Discounts Elyse Betters / Pocket-lint : Apple apologises for slowing iPhones, offers sale on battery replacements Buster Hein / Cult of Mac : Apple apologizes with $29 iPhone battery replacements Brandon Russell / TechnoBuffalo : Apple just responded to the iPhone slowdown controversy in a huge way Jake Smith / ZDNet : After iPhone slow-downs, Apple offers battery replacements - but it'll cost you Michael Tsai : Apple's Message to Customers About iPhone Batteries and Performance John Gruber / Daring Fireball : Apple Responds to Controversy on iPhone Batteries and Performance Jason Snell / Six Colors : Apple apologizes, announces $29 battery replacement Andrew Nusca / Fortune : Apple Responds to iPhone Battery Controversy: ‘We Apologize’ Roman Loyola / TechConnect : Apple reduces battery replacement price for out-of-warranty iPhones to $29 BBC : Apple apologises for slowing older iPhones down Meghan Keneally / ABC News : Apple slashes iPhone battery replacement cost by $50 amid criticism Heather Kelly / CNNMoney : Apple apologizes for slowing iPhone, drops battery prices Dawn C. Chmielewski / Deadline : Apple Apologizes, Offers To Replace Older iPhone Batteries For $29 Andrew E. Freedman / Tom's Guide : Apple Sorry for Slow iPhone Fiasco, Offers $29 Battery Replacements San Francisco Chronicle : In wake of suits, Apple cuts cost of replacing some iPhone batteries Jake Seaton / WRAL TechWire : Apple apologizes for lack of transparency in slowing iPhones Brian Feldman / New York Magazine : Apple Apologizes for Slowing Down iPhones With Old Batteries Alan F. / PhoneArena : Apple publishes letter of apology, cuts price to replace certain iPhone batteries by 63% to $29 Mike Flaminio / Insanely Great Mac : Apple to offer iPhone battery replacement program in 2018 Nathan Ingraham / Engadget : Apple apologizes for confusion over slowdowns with older iPhones Alan Wolf / TWICE : Apple Addresses iPhone Battery Debacle Valentina Palladino / Ars Technica : Apple's response to battery controversy: Have a new one for $29 John Voorhees / MacStories : Apple Apologizes for Poor Communication About iPhone Throttling and Reduces Battery Replacement Price Kurt Schlosser / GeekWire : Apple apologizes for lack of clarity on iPhone slowdowns — and will sell $29 replacement batteries Dan Frommer / Recode : Apple's response to its iPhone slowdown controversy is good — and a lesson to be more proactive about communicating Digital Photography Review : Apple apologizes for iPhone performance issues, offers discount on battery replacement Brian Fagioli / BetaNews : Apple apologizes for slowing down iPhones, but we should actually be thanking them for doing it! Brandy Betz / Seeking Alpha : Apple's apology letter to consumers includes $29 batteries Alex Webb / Bloomberg : Apple Apologizes for IPhone Performance Cuts to Extend Battery Tweets: @natisho : “We do not throttle CPU performance based on older batteries.” You can't throttle down HW with SW updates when the devices don't get any SW updates... http://www.theverge.com/... Babygirl / @its_liyaj : I don't want cheaper batteries, I want a check http://twitter.com/... Neil Shah / @neiltwitz : Interesting that Apple will make more revenues from this out-of-warranty replacement battery than the total one year of royalties what it might pay to @Qualcomm for LTE IP :) https://www.apple.com/... Neil Shah / @neiltwitz : With the level of customer-centric company Apple is, its a bit too much for asking users to pay $29 for a replacement battery here. Actually the replacement battery costs ~$2-$3 which means Apple will generate almost 10x gross profits on this one & wud 25x on original price :) https://twitter.com/... Bob Burrough / @bob_burrough : Every iPhone owner owes @jfpoole a debt of gratitude. We are all better off for the data that he added to the conversation. (John is the founder of @primelabs and developer of @geekbench that provided the hard evidence of iPhone throttling.) @mikeisaac : yes, the apple battery thing was a big deal. this is a smart move on their behalf since it spiraled fast. http://www.apple.com/... M.G. Siegler / @mgsiegler : Solid response. But the only real concern here has always been around the fact that somehow Apple didn't seem to realize this would be an issue... http://twitter.com/... Tom Warren / @tomwarren : Apple's iPhone slowdown drama is the type of PR mess that bleeds heavily into the mainstream. It's the thing that non techies will hear and not understand and repeat forever Rory Cellan-Jones / @ruskin147 : “We know that some of you feel Apple has let you down. We apologize” - Apple in rare apology over slowing down older iPhones, slashes price of replacement batteries https://www.apple.com/... David Begnaud / @davidbegnaud : After bad press & multiple lawsuits, Apple is apologizing (my phone freezing as I type) for slowing down older phones, saying there's been a misunderstanding; & “reducing the price of an out-of-warranty iPhone battery replacement by $50 — from $79 to $29 http://www.apple.com/... Nilay Patel / @reckless : I really do think Apple's performance management around old iPhone batteries is quite clever. But they needed to be upfront about exactly how slow things got before getting caught out, and now they need to make battery swaps part of the iPhone experience. http://www.theverge.com/... Daniel Bader / @journeydan : It's important to note that we haven't heard from Samsung yet about whether it slows down its phones when batteries degrade (though I suspect because older Snapdragons ran at higher clock speeds than A-series chips the percentage wouldn't be as high if they do). Steve Troughton-Smith / @stroughtonsmith : Apple's steps to address the recent battery furore — a very reasonable response (and an explainer as to what to expect from throttling: https://support.apple.com/... ) pic.twitter.com/Sw6oUj5MSN Brian Tong / @briantong : This is the right way to handle it! But it's not going to help all the people who dropped $700+ because they thought they needed a new iPhone Tom Warren / @tomwarren : Apple apologizes, promises to still make money from its iPhone slowdown mess https://twitter.com/... Marco Arment / @marcoarment : Apple has incurred huge reputation damage from the battery-throttling issue that will likely linger for years, but this is a good move that will start to rebuild trust once the update is out: http://www.apple.com/... Even better: make $29 the permanent price, not just in 2018. Jake Kastrenakes / @jake_k : this is definitely helpful, but it's ultimately not in apple's interest to make battery replacements easy. curious to see how far it'll go Steve Troughton-Smith / @stroughtonsmith : Also implicitly referenced is iOS 11's widely-reported performance issues on older devices, which Apple now believes is due to battery health https://twitter.com/... Rene Ritchie / @reneritchie : Note: Apple did not apologize for slowing down phones. They absolutely believe they're doing what's best for customers and *prolonging* device life (opposite of obsolescence). Apple apologized for not communicating better. They will also work to optimize better if/when they can. https://twitter.com/... Chance Miller / @chancehmiller : Apple quick to dispel the idea that it's trying to shorten the life of iPhones (like many of the lawsuits allege): “We have never - and would never - do anything to intentionally shorten the life of any Apple product.” https://9to5mac.com/... @ispencer : Key phrase is “whose battery needs to be replaced”. In my experience Apple is loathe to admit a device (iPhone or Mac) has battery problems. https://twitter.com/... Alex Webb / @atbwebb : Some benchmarking for the $29 battery — IHS estimated in 2014 that iPhone 6 battery cost about $4.60. Add the shipment and cost of a technician in the Apple Store to fix it, and Apple's probably just about breaking even. https://technology.ihs.com/... Jason Snell / @jsnell : The throttling issue is real, but FWIW I have also found that sometimes a complete device wipe + restore “cures” an impossibly slow iPhone. Some other weird performance bugs seem to exist.

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