Meta begins rolling out TweetDeck-style customizable feeds on Threads globally, following a test that started earlier this month
as well as your saved posts, activity feed and more. Everything you need to know ⬇️ Keith Edwards / @keithedwards : Share ideas* Some restrictions may apply See also Mediagazer
The rollout extends Threads’ gradual move beyond a single algorithmic experience: it previously added a chronological following feed, a fuller web app, and federated posting tools. Together, those changes make the product more usable for people monitoring multiple conversations.
First-order effects
Threads users globally can assemble web-based columns for feeds, saved posts, and activity, reducing the need to switch among separate views.
Meta gains a more configurable Threads interface immediately after validating the design with a selected-user test.
Second-order effects
Power users, publishers, and social-media managers can more readily use Threads for ongoing monitoring and posting workflows, rather than treating it only as a single-feed app.
The feature raises the baseline for web social products that compete for real-time attention, especially where multi-stream monitoring is a core use case.
Third-order effects
If Meta continues pairing configurable views with chronological, topical, and federated options, Threads could evolve toward a more modular social interface in which users choose how they discover and track conversations.
That shift may make interface control—not only recommendation quality—an increasingly important differentiator among large social platforms, though adoption of the new views will determine its significance.
The trend: Social platforms are broadening from one-size-fits-all algorithmic feeds toward configurable interfaces that serve both casual browsing and high-intensity monitoring.
We're starting to roll out the new threads.net on desktop globally, so you can customize and personalize what you see. We have a lot of great ideas to make this the best website to share ideas, so stay tuned for more and let us know if you have any suggestions 🙏🏼
Threads could not have picked a better day to roll out the Tweetdeck view to everyone. I'm seeing news and commentary about the Trump verdict in real time, instead of two days later. Feels like a game-changer
Even with Threads not amplifying political accounts, I am still seeing a ton of political updates in my “for you” feed with the Trump verdict. Changing into the chronological feed makes it even easier to keep up to date with the news since I follow a bunch of journalists/news or…
Threads now shows new posts without having to refresh. Awesome! Pin the Following tab to your desktop homepage, and make sure to turn on the auto-update setting.
Look who just got ThreadsDeck! As a journalist who was a Tweetdeck power-user, I'm so stoked for ThreadsDeck. I'm definitely going to be a power-user of ThreadsDeck. I'm hoping the Threads team will someday add desktop notifications (toasts) with accompanying audio alerts for …
I've been loving ThreadsDeck but wish there was an easier way to move around columns. You have to delete and re-add to move them around, right? Am I missing something?
New on Threads: Make threads.net your own 📌 Starting this week, you can pin columns to keep track of the profiles and tags you love on web — as well as your saved posts, activity feed and more. Everything you need to know ⬇️