Apple is seeking a senior engineer to help build a TV and sports app for Android, a sign the company is bringing its TV+ service to the rival platform
will Apple reveal more at WWDC 2024? David Joseppi / The Apple Post : Apple working on Apple TV+ app for Android, according to new job listing Tyler Lee / Phandroid : Apple TV could finally be coming to Android Ananya Gairola / Benzinga : Apple TV+ Coming to Android? iPhone Maker Reportedly Seeks Senior Engineer To Create Version For Rival Platform Abner Li / 9to5Google : Apple TV app for Android phones in the works Cory Weinberg / The Information : What CoreWeave's IPO Plans Say About IPO Market Jesse Hollington / iDrop News : Apple TV+ May Be Coming to Android David Snow / Cult of Mac : Did hell freeze over? Apple looks to build TV and sports app for Android. X: @cultofmac : Honestly, it's somewhat shocking that there's no Android app for Apple TV+ at this point. How can they live without “Ted Lasso” and “Severance”? https://www.cultofmac.com/... Michael Gartenberg / @gartenberg : I'm surprised it hasn't happened yet. One of the best parts of the Beats acquisition was there was an Android app ready to go so Apple could generate revenue from Android users with Apple Music. Even Samsung TVs have an Apple TV+ app. Not having Apple TV+ as a native apps is Apple leaving money on the table and Apple does not like leaving money on the table. Apple TV + is not iMessage and isn't something that keeps people migrating away from iOS... @tvgrimreaper : @thelowedown LOL, it's not Apple TV+ content, strategy, pricing, marketing, it's not being available on Android mobile devices that's holding them back? Your nonsense amuses me. @tvgrimreaper : @markgurman Nobody in US watches Apple TV+ on their TVs, now Android mobile users can not watch it too! @thelowedown : It's an untapped global market. Android phones are 70% of devices worldwide. Carolina Milanesi / @caro_milanesi : Makes perfect sense, people follow content no matter the platform especially sports and there is no reason for Apple not to get more eyeballs. Benjamin Mayo / @bzamayo : I can't believe it took them this long to see sense on the Android app issue for TV. They stunted TV+ subscriber growth for five years, for no good reason. Contrast with Apple Music, which launched on iOS in 2015 and came to Android later in the same year. Matthew Keys / @matthewkeyslive : @mediagazer @markgurman Apple already has an Apple TV app on Android TV, which is essentially the same platform, but for TVs. This seems more about creating a specific app for Android mobile, after already having Android TV for some time. Sigmund Judge / @sigjudge : This is way overdue. Now the question remains if extras for movie purchases will remain exclusive to Apple's platforms... Stephen Robles / @stephenrobles : Bring Apple Podcasts next! With Google Podcasts gone, there's definitely room on Android for another good app. Plus, transcription features would be unique, and it would open paid subscriptions to a new audience. @tvgrimreaper : Apple TV+ had 0.25% of US viewing on smart TVs in April. Their untapped market is Android mobile devices? @evinst3in : @markgurman OK, what's going on now? Apple is changing. Wow so I'm impressive. @prasujith : @markgurman Apple Music exists on Android, so its not surprising to see TV+ on Android. Anni / @anni_sen : $AAPL Apple TV on Android is a smart play. Beyond subscriptions this opens up ad revenue and viewership data on the worlds largest mobile OS. @_tawanda_io : *Cough cough @gwhizkids : Relevant question: is Apple slowly becoming a services company? @gregorymcfadden : Android users shouldn't get access to Severance Mark Gurman / @markgurman : Apple is planning to bring TV+ to Android for the first time in a rare expansion to the rival platform. https://www.bloomberg.com/... Forums: r/MLS : Apple Signals That It's Working on TV+ App for Android Phones r/Android : Apple Signals That It's Working on TV+ App for Android Phones r/television : Apple Signals That It's Working on TV+ App for Android Phones MacRumors Forums : Apple TV App Likely Coming to Android Smartphones, Job Listing Shows See also Mediagazer
Context & Ripple Effects
Apple had already positioned TV as more than a single subscription product: its earlier TV service was planned as a storefront for other streaming services, while its sports strategy used MLS as a test bed for changing viewing habits.
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