Discussion

• @tvgrimreaper @tvgrimreaper on x

  YouTube's streaming leadership, and continued rapid growth is a little bit less uncovered today! [image]

• @sportstvratings @sportstvratings on x

  YouTube's strength on the big screen truly is under-covered, but... ...whenever Nielsen finally adds mobile consumption to its monthly “The Gauge” reporting, YouTube's dominance will be so striking and pronounced that it will swing to being over-covered!

• @sherman4949 Alex Sherman on x

  Disney is laser focused on YouTube with a clearly defined strategy and has even considered adding user generated content to Disney+. Other companies are less concerned with YouTube, content to keep focusing on traditional scripted/sports.

• @richlightshed @richlightshed on x

  YouTube is a TV Juggernaut — 25% of time spent streaming video on a big-screen TV is @YouTube Thanks for featuring us @sherman4949 @CNBC Watch full 13 min video on YouTube: https://www.youtube.com/... [video]

• @aagave Andrew A. Rosen on x

  Alex didn't intend it this way but this 2nd graf—which comes after a reveal that Disney $DIS is trying to figure out how to add UGC to D+ (not happening)—implies that Disney doesn't understand its streaming customers. [image]

• @tarawlevy Tara Walpert Levy on x

  As with all things, I recommend watching the video. :) It's at the top of the article and the nuances of the competitive ecosystem are well articulated by @sherman4949, @KevinMayer, @RichLightShed, @MichelleKhare, @brittanybroski, and others.

• @sherman4949 Alex Sherman on x

  The most undercovered company in the media and entertainment world is YouTube. I spoke with some YouTube execs and creators about why YouTube's dominance keeps expanding and asked Hollywood's main players what they're doing about it. https://www.cnbc.com/...

• r/entertainment r on reddit

  YouTube dominates streaming, forcing media companies to decide whether it's friend or foe