2025-01-19
Financial Times
3 related
A profile of Charlwin Mao, founder of Xiaohongshu or “Little Red Book”, who claims the name references the color of his university Stanford and ex-employer Bain
Mao? [embedded post] Casey Newton / @caseynewton : So the app we've been calling RedNote is actually ... Charlwin Mao's Little Red Book??? Someone please reboot the simulation [embedded post] Mastodo...
2023-03-26
Rest of World
A look at the Chinese social e-commerce app and women-friendly “lifestyle bible” Xiaohongshu, which has 200M MAUs and critics describe as a consumerist trap
Known as China's “lifestyle bible,” the social media platform is an aspirational living guide or a consumerist trap. Tweets: @restofworld , @mikeelgan , @violazhouyi , @openbarllc , @violazhouyi , @re...
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