Oura unveils the Oura Ring 5, with a 40% smaller form factor, improved sensing, and repositioned LEDs, shipping from June 4 for $399, up from the Ring 4's $349
Oura Health Oy, the popular smart ring maker seeking to go public this year, unveiled a significantly thinner and lighter new model along with new wellness features.
Source: smart ring maker Oura filed confidentially for a US IPO, set for later in 2026; SF- and Finland-based Oura had an $11B valuation in September 2025
Oura Health Oy, a maker of popular smart rings that track health, fitness and sleep, filed confidentially for a US initial public offering …
Oura CEO Tom Hale says the company has no plans to abandon its subscription model, even as rivals experiment with cheaper hardware and no recurring fees
Oura Health Oy, the popular smart ring maker, has no plans to abandon its subscription-based business model even as rivals experiment with cheaper hardware and no recurring fees.
Sources: smart ring maker Oura is raising an $875M+ Series E at a $10.9B valuation, up from $5B in November 2024, and has sold ~3M rings over the past year
Oura Health Oy, the maker of the popular Oura health and fitness ring, is closing in on a roughly $11 billion valuation after selling about 3 million rings over the past year.
Smart ring maker Oura raised a $75M Series D from medical device company Dexcom at a $5B+ valuation, up from $2.6B in 2022
- Dexcom invests $75 million in the seller of fitness rings — Companies will integrate their apps and cross-sell products — Smart ring maker Oura Health Oy …