2022-04-17
Wall Street Journal
Data shows the percentage share of e-commerce in total US retail sales, which is still up from pre-pandemic levels, has started to drop as in-store sales rise
E-commerce retailers that rode a surge of online purchases in 2020 are now grappling with the fact that some customers have returned to stores Tweets: @htsfhickey , @kjlabuz , @stevenpdennis , @iiiits...
2022-04-12
Wall Street Journal
2 related
IAB: US digital ad spend rose 35% YoY to $189B in 2021, the largest gain since 2006; 10 publishers and platforms took 78.6% of the total, up from 78.1% in 2020
78.6%—of total digital ad revenue...” ~$40b+ remaining is a lot, but that % should trend the other way. Why? https://twitter.com/... Meg Graham / @megancgraham : New IAB report on 2021: Digital ad rev...
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