2024-07-22
Wall Street Journal
How EA used AI to scan ~11K players' photos to create 3D avatars for its college football game; the NCAA first let players to sell their likeness rights in 2021
Electronic Arts used new tech to scan photos for its videogame after securing players' likeness rights for the first time X: @saraheneedleman X: Sarah E. Needleman / @saraheneedleman : To release the ...
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