Facebook Lite

Facebook says it is rolling out Watch globally on desktop and Facebook Lite and expands availability of Ad Breaks, 15-second in-stream ads, to 14 more markets

Amy Gesenhues / Marketing Land :

Facebook says it is rolling out Watch globally on desktop and Facebook Lite and expands availability of Ad Breaks, 15-second in-stream ads, to 14 more markets

Says more than 75 million daily Watch visitors spend, on average, more than 20 minutes on the video platform.

Facebook has quietly launched its Facebook Lite app, previously available only on Android, on iOS in Turkey

- Facebook makes a “lite” version of its app for Android phones that uses less data and battery life and is a smaller download.  — A version for iPhones appears to have quietly launched in Turkey.

Facebook brings data-saving Facebook Lite beyond developing markets to the Play Store in US, Canada, Australia, UK, New Zealand, France, Germany, and Ireland

Facebook says its Facebook Lite app has 200M users, up from 100M in March 2016, and is now expanding to UAE, Italy, South Korea, and Israel

Josh Constine / TechCrunch :