Chartbeat data for 1,350 publishers: Twitter referral traffic fell from 1.9% in April 2018 to 1.2% in April 2023; medium-sized publishers' traffic dropped 40%
Aisha Majid / Press Gazette :
Chartbeat data for 1,350 publishers: Twitter referral traffic fell from 1.9% in April 2018 to 1.2% in April 2023; medium-sized publishers' traffic dropped 40%
Twitter - already a small source of clicks for publishers - has further declined in importance as a traffic referrer in recent years. Tweets: @samanthatwenty , @mattnavarra , @richleighpr , and @randf...
Chartbeat: traffic to publishers from Facebook down nearly 40% since January 2017, but direct mobile traffic to publishers' websites and apps has grown 30%+
Facebook and Twitter are declining as news and media referral sources on mobile, according to a report from traffic analytics company Chartbeat … Tweets: @monroeschultz See also Mediagazer Tweets: Jor...
After Google News shutdown, external traffic to Spanish media sites plummets, according to Chartbeat
Mathew Ingram / Gigaom :
Chartbeat gets certified to measure attention, tries to move advertising away from clicks and pageviews
Web analytics firm Chartbeat says it is the first to be certified by the Media Ratings Council for a new way of measuring the actual attention of readers, as part of a move to get publishers …