2020-11-25
Wall Street Journal
4 related
AppsFlyer, which helps businesses evaluate ad campaign performance, extends its Series D from $210M to $225M+ from Salesforce and others at a $2B valuation
Sahil Patel / Wall Street Journal :
2020-11-24
Wall Street Journal
4 related
AppsFlyer, which helps businesses evaluate ad campaign performance, extends its Series D from $210M to $225M+ from Salesforce and others at a $2B valuation
The company, which says it is now valued at $2 billion, sells mobile analytics software that weighs the effectiveness of ad campaigns
2020-08-22
Washington Post
Researchers allege fertility app Premom was sharing data with three Chinese companies without user consent; Google briefly removed the app from Play Store
most had no idea the app could even do this. https://www.washingtonpost.com/ ... Wolfie Christl / @wolfiechristl : Fertility app Premom found to share personal data with Google, AppsFlyer and Chinese ...
2020-01-21
AdExchanger
2 related
AppsFlyer, a mobile ad attribution platform, raises $210M Series D led by General Atlantic at a $1.6B valuation
AppsFlyer said Tuesday it closed a $210 million Series D round, bringing the app measurement firm's total funding to more than $293 million since 2014. It had previously raised a $56 million Series C...
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