Prime Video

Amazon plans to merge MX Player into Prime Video in India, combining free and paid streaming catalogs on a single platform over the next few months

Amazon says ads on Prime Video reach 315M viewers across its series and films, live sports and events, and free, ad-supported live channels

Dade Hayes / Deadline :

India's JioHotstar now has 200M+ paid subscribers, driven by multi-language IPL cricket streams, ranking third-largest globally after Netflix and Prime Video

Bloomberg :

Nokia and Amazon settle a long-running, global patent dispute over Amazon using Nokia's video tech in Prime Video and its devices, without disclosing the terms

The agreement covers the use of Nokia video technologies in Amazon's streaming services and devices, resolving all patent litigation globally …

Amazon announces an “AI-aided dubbing” pilot program on Prime Video, starting with dubbing in English and Latin American Spanish on 12 movies and series

Ian Carlos Campbell / Engadget :

Amazon is shutting down Freevee, its free, ad-supported streaming service launched in 2019 under the IMDb brand, and plans to move the content to Prime Video

Amazon is officially shutting down Freevee, its free, ad-supported video streaming service originally launched under the IMDb brand nearly five years ago.

Amazon reports Q3 ad revenue up 19% YoY to $14.33B, vs. $14.25B est., amid its push to insert ads into Prime Video, and subscription sales up 11% YoY to $11.3B

Jennifer Maas / Variety :

Amazon plans to increase the number of ads on Prime Video in 2025 after not seeing a sharp drop in subscribers since adding advertisements in January 2024

here's why Parker Herren / Ad Age : How streaming TV pricing and transparency issues are impacting advertisers William Hughes / AV Club : Excited Prime Video exec announces even more ads are coming Ha...

Amazon begins rolling out a new UI for Prime Video to help distinguish content included with Prime, update its navigation bar, manage subscriptions, and more

And the new UI specifically addresses something that's annoyed Prime Video users for years: Now, according to Amazon …

Amazon reports Q1 ad revenue up 24% YoY to $11.8B, vs. $11.7B est., driven by the growth of its Stores and Prime Video businesses