Pathmatics: about 70% of Twitter's top 100 ad spenders before Elon Musk's takeover were not spending on the service as of the week ending December 18
Executives are promising big incentives and new technology while also trying to explain the actions of their new owner Tweets: @tomfitton , @jtoonkel , @djrothkopf , and @jyarow Tweets: Tom Fitton / @tomfitton : Major advertisers and corporations, under pressure from the censorious Left, still boycotting @ElonMusk's @Twitter because there is too much free speech on the platform. https://www.wsj.com/... via @WSJ Jessica Toonkel / @jtoonkel : Several advertising executives say Elon Musk is making it harder for them to return to Twitter. “He has made it so that advertisers can't avoid the association.” https://www.wsj.com/... via @WSJ @VranicaWSJ @patiencehaggin @AlexaCorse David Rothkopf / @djrothkopf : Everything is fine. https://twitter.com/... Jay Yarow / @jyarow : Ad budgets are getting slashed. Twitter isn't a must buy. And, it's not like Elon is on some mega charm offensive. https://www.wsj.com/...