Sources: Twitter CEO Parag Agarwal has sought to spend more time with advertisers to keep the company's $4.5B/year ad business afloat amid its Musk legal battle
insiders say ‘rudderless’ Twitter facing increased tensions amid Musk takeover saga Tweets: Janine Gibson / @janinegibson : A rudderless social network with considerable political power seems a bit worrying https://www.ft.com/... Sam Joiner / @samjoiner : “Everyone's given up on leadership.” Great piece on the Musk-Twitter saga by @MsHannahMurphy @DaveLeeFT and @CristinaCriddle, revealing that the social media giant is struggling with staff departures, falling morale and damage to its advertising business. https://www.ft.com/... @mattsteinglass : Like Belgium, Twitter is pretty much fine when rudderless. https://www.ft.com/... See also Mediagazer