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Chronicles

The story behind the story

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What went wrong at Netflix: sources say VP of content Cindy Holland's departure in 2020 let chief content officer Ted Sarandos prioritize quantity over quality

As rivals toggle between schadenfreude and fear, top creators and insiders are increasingly becoming vocal about what's gone wrong with the streaming giant's culture.

The Hollywood Reporter Kim Masters

Discussion

  • @raveenthedream @raveenthedream on x
    Blockbuster is somewhere laughing. https://twitter.com/...
  • @mmmmurf Mike Murphy on x
    Oooh, this is a really good peek inside the shitshow at Netflix: https://twitter.com/... https://twitter.com/...
  • @rickporter Rick Porter on x
    Meant to RT this earlier - the best in the biz with a great read on the feeling around town after Netflix's bad report card. https://twitter.com/...
  • @legopolis Steven Schapansky on x
    “I wonder if, say, a bonobo throwing shit at a whiteboard full of titles as a method of deciding what projects to make would have more or less success than all of these other ‘deciders’ who think they know what people want or don't want.” Good stuff in here: https://twitter.com/.…
  • @phil_rosenthal Phil Rosenthal on x
    Usually you have to wait years for a book to come out with the sort of details and quotes @kimmasters has in her latest #Netflix piece. Do yourself a favor. Read it. It has more laughs and drama than most recent offerings on the staggered streamer. https://www.hollywoodreporter.c…
  • @carnage4life @carnage4life on x
    Reading the behind the scenes battles at Netflix about how an exec, Cindy Holland, leaving in 2020 lead to focus on quantity instead of expensive quality shows. It's extremely clear this is just a studio that has an app not a tech company doing content. https://www.hollywoodrepor…
  • @great_katzby Brandon Katz on x
    Bela Bajaria (Head of Global TV) and Scott Stuber (Head of Global Film) earning between $16M-$18M per year at Netflix. https://twitter.com/...
  • @konshideout @konshideout on x
    anyone who's interested in the netflix situation, i definitely recommend checking this article out. very eye opening and interesting https://www.hollywoodreporter.com/ ...
  • @de_kosnik Abigail De Kosnik on x
    Solid reporting on the behind-the-scenes @netflix. I get the sense Holland was a source and Bajaria was not, so there's a lot of credit rightfully given to Holland greenlighting HOC and OITNB, but Bajaria has been a good drama picker too (You, Squid Game). Dramas aren't... https:…
  • @thefienprint Daniel Fienberg on x
    Many, many juicy details — and a fine bonobo-tossing-shit analogy — in a great deep dive from @kimmasters. https://twitter.com/...
  • @theinsneider Jeff Sneider on x
    Kevin Feige has been on stage for 5 minutes but straight-up, I haven't heard a thing he's said, as I've been too busy reading THE NETFLIX TEA from @KimMasters, who CRUSHED this assignment... https://www.hollywoodreporter.com/ ...
  • @masasoncap @masasoncap on x
    Whew lads! Some juicy info in here “This executive rattles off a brief history of Netflix in Hollywood, including the A-word that arises in almost every conversation about the streamer. “The entire town's rooting against them,” he says.” https://twitter.com/...
  • @nreviewed @nreviewed on x
    Great, detailed account of the Holland vs. Bajaria battle, with the sober assessment that Sarandos is ultimately to blame for content problems at Netflix. https://twitter.com/...
  • @aysrick AllYourScreens Rick Ellis on x
    This is a very good piece. I will also note that from my perspective, it's less about the amount of content Netflix creates than the fact Netflix's marketing/PR efforts aren't set up to effectively promote it all. https://twitter.com/...
  • @richlightshed Rich Greenfield on x
    Always ❤️ the little details @kimmasters uncovers in her pieces — great read on @netflix $NFLX https://www.hollywoodreporter.com/ ... via @thr
  • @loudmouthjulia Julia Alexander on x
    As always, incredible reporting from @kimmasters. Reading more about the Holland/Sarandos turmoil is illuminating. It makes you wonder if, by Netflix standards, Sarandos passes the “Keeper Test — a wild way to operate regardless of who's the focus. Also: what a quote. Damn. https…
  • @cmscreens Craig Mathieson on x
    If, like me, you believe that Netflix's problem stems from making too many asinine, passable or simply poor series over the last two years, the always on it Kim Masters has the names, dates, and decisions that confirm they went for quantity over quality. https://www.hollywoodrepo…
  • @hedgeyecomm @hedgeyecomm on x
    This article is 🔥and confirms everything we have been saying about their content strategy and position within the industry for years $NFLX “It was, ‘Hey, guys, do we think this is enough? Because we are cannibalizing our own shit,’” https://twitter.com/...
  • @dianalunareja @dianalunareja on x
    “the beginning of the Walmart-ization” of the streamer" https://twitter.com/...
  • @cityofthetown Tom Dotan on x
    All these Hollywood execs in Netflix schadenfreude articles are members of a leper colony laughing at someone for losing a limb while gangrene slowly creeps up their leg. https://www.hollywoodreporter.com/ ...