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Chronicles

The story behind the story

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Facebook's Andrew Bosworth told staff that Facebook is considering building facial recognition into future smart glasses products, weighing legal implications

Ryan Mac / BuzzFeed News :

BuzzFeed News Ryan Mac

Context & Ripple Effects

Facebook had already positioned its first Ray-Ban partnership product as smart glasses arriving in 2021 without AR features, following its Luxottica development partnership. Earlier discussion of how the glasses would use personal data made facial recognition a consequential next design question rather than a routine feature addition.

Bosworth's disclosure puts legal scrutiny alongside Facebook's hardware roadmap: identification capabilities would change what the glasses do around bystanders as well as wearers.

First-order effects

  • Facebook's smart-glasses team must weigh facial-recognition functionality against the legal implications Bosworth identified, potentially separating the feature from the initial non-AR product plan.
  • Luxottica's Ray-Ban collaboration faces a product-design decision that reaches beyond recording hardware into how the glasses identify people.

Second-order effects

  • Facebook's treatment of personal data in its glasses becomes more central to product acceptance, extending the concerns raised in earlier discussions of AR-glasses data use.
  • Competing smart-glasses makers gain a clearer trade-off to navigate: identification features may differentiate products, but they also add legal exposure around use in public settings.

Third-order effects

  • If facial recognition becomes a standard smart-glasses capability, wearable computing will face a more durable governance divide between cameras that capture scenes and devices that identify people within them.
  • The hardware market's ability to add recognition features will increasingly depend on legal and social constraints, not solely on advances in AR or optics.

The trend: Smart glasses are evolving from capture devices toward context-aware wearables, with facial recognition making legal risk a core product constraint.

Discussion

  • @rmac18 @rmac18 on x
    At today's Facebook companywide meeting, Facebook execs discussed the possibility of adding facial recognition to its upcoming smart glasses product after one employee brought up concerns about “real world harm” including “stalkers.” https://www.buzzfeednews.com/ ...
  • @boztank Boz on x
    We've been open about our efforts to build AR glasses and are still in the early stages. Face recognition is a hugely controversial topic and for good reason and I was speaking about was how we are going to have to have a very public discussion about the pros and cons. (1/2) http…
  • @rossdawson Ross Dawson on x
    Hmmm Facebook is considering putting facial recognition into its upcoming smart glasses, weighing up the legal - and hopefully the social - issues Whaddya think? https://www.buzzfeednews.com/ ...
  • @chetfaliszek Chet Faliszek on x
    This continues to be Facebook's behavior - not fixing the issues but treat it is as a PR problem. There are fundamental quick simple steps the @oculus team could do that they refuse to do. A privacy statement is not privacy. https://twitter.com/... https://twitter.com/...
  • @gizmodo @gizmodo on x
    Facebook's Making a Good Case Why You Should Never Wear Its Smart Glasses https://gizmodo.com/... https://twitter.com/...
  • @draglikepull @draglikepull on x
    The only sensible course of action is for the government to ban facial recognition technology. It's a bad technology and with very few exceptions (like unlocking a phone) there are huge and obvious downsides to any way it can be used. https://twitter.com/...
  • @anshelsag Anshel Sag on x
    I fear that if Facebook goes down this path that it could sink the entirety of AR. Because nearly every user will assume that all AR headsets have facial recognition even if they don't. https://twitter.com/...
  • @rmac18 @rmac18 on x
    Earlier this week a Facebook exec spoke on a public forum about how difficult it was that someone was reporting out internal meetings in real time. If that reporting didn't happen, the public wouldn't know about things like this. https://www.buzzfeednews.com/ ...
  • @rmac18 Ryan Mac on x
    FB has one of the world's largest user-uploaded photo databases, and has been working on FR for years. That tech powers features like suggested tags. Deploying it on smart glasses to help ppl recognize unknown faces in the real world would be totally new. https://www.buzzfeednews…
  • @kentbye Kent Bye VoicesOfVR on x
    Boz wants a public convo on pros/cons of AR facial recognition: How do people give consent to be ID'd based on spatial context? Is it recorded on a server? What about Third-Party doctrine/Fourth Amendment implications for private spaces? See @CodedBias doc for how it's gone wrong…
  • @danielmalmer Daniel Malmer on x
    Andrew Bosworth, who famously said “We connect people. Period. That's why all the work we do in growth is justified...Maybe someone dies in a terrorist attack coordinated on our tools” is now in charge of a product that can put people's lives at risk. https://twitter.com/...
  • @jason_kint Jason Kint on x
    We've been through this. Haven't we? Andrew Bosworth shouldn't be anywhere near any business which involves heightened privacy concerns. Whether for the ears or the eyes. https://twitter.com/...
  • @daniellecitron Danielle Citron on x
    They are literally following the script of The Circle. I just can't. FB STOP. @hartzog @neilmrichards @ariezrawaldman @imran_malek https://twitter.com/...
  • @dionrabouin @dionrabouin on x
    @inafried Facial recognition still doesn't work on Black people, right?
  • @lisaabeyta Lisa Abeyta on x
    @boztank I can see where there is a use case to be made for people suffering from conditions that affect the ability to recognize faces, but if that is really the only positive use case, maybe it should be by prescription so the bad use cases don't run amok for the small upside.
  • @lizjosullivan Liz O'Sullivan on x
    @boztank I've longed for a good set of AR glasses since Magic Leap put out their first ad. I would never buy a pair that's armed with FRT. Your product will undoubtedly become a policing tool. Please, just don't. It would be worse than Clearview for civil liberties, especially fo…
  • @bostonjoan Joan Donovan, PhD on x
    When Facebook makes distinctions about “real world harm,” I want to know what other kind of harm is there? https://twitter.com/...
  • @boztank Boz on x
    In our meeting today I specifically said the future product would be fine without it but there were some nice use cases if it could be done in a way the public and regulators were comfortable with.
  • @jeffbercovici Jeff Bercovici on x
    Flashback: In 2013, Google banned apps for Glass that used facial recognition, under pressure from members of Congress. https://www.theguardian.com/ ... https://twitter.com/...
  • @inafried Ina Fried on x
    This is a super important conversation for us to be having as a society. As with other issues, the tech is coming whether we begin to process it and set norms or not. https://twitter.com/...
  • @scobleizer Robert Scoble on x
    Facebook is considering facial recognition for its AR glasses. Of course it is. There are a lot of reasons to do that, and a ton not to as well. @boztank and @KavyaPearlman should work together to figure out how to do cool social stuff without the freaky factor. https://twitter.c…
  • @katienotopoulos Katie Notopoulos on x
    I gotta say.... obvious surveillance state thing aside, here me out... this... is awesome? Like just on a pure “wow this is cool technology” way, right? Cmon you gotta admit https://www.buzzfeednews.com/ ...
  • @robaeprice Rob Price on x
    Back in 2015/16, Facebook employees built a facial recognition app that told them someone's name if they pointed their phone camera at their face. https://www.businessinsider.com/ ... https://twitter.com/...
  • @josephfcox Joseph Cox on x
    May be more context in the full meeting, but that the comments from Facebook in here thinking about deploying facial recognition in its smart glasses are focused somewhat on the legality, and not the ethics, of facial recognition is concerning https://www.buzzfeednews.com/ ...
  • @slpng_giants @slpng_giants on x
    regulateFacebook https://twitter.com/...