LinkedIn announces the formation of a global creator management team, led by its EIC Dan Roth, aiming to support and grow content creators on the platform
Sara Fischer / Axios : Tweets: @danroth , @nick_dewilde , @sarthakgh , @changeist , @sarafischer , @axios , and @ljin18 Tweets: Daniel Roth / @danroth : We're building out our creator management team and I'm hiring someone senior to lead it. Is that you? Got any great candidates to recommend? Please let me know! https://www.linkedin.com/... 1/ Why creators? A short thread: Nick deWilde / @nick_dewilde : Twitter seems surprised Linkedin is launching a creator program. But picture a platform where: - Enterprise buyers actually spend time - Algorithms are friendly to mediocre posts Not a bad place for a creator to grow an audience... https://www.axios.com/... Sar Haribhakti / @sarthakgh : I can't tell what is the difference between a user and a creator anymore By this logic, I'm a ~creator~ https://www.axios.com/... Cannot wait for Creators shilling hustle culture in the inevitable audio chat rooms @changeist : Haven't we suffered enough this past year? https://twitter.com/... Sara Fischer / @sarafischer : NEW: @LinkedIn is the latest tech giant to get into the creator economy https://www.axios.com/... @axios : NEW: LinkedIn is building a creator management team to help grow its community of content creators on the platform. “Creators are the driving engine of LinkedIn,” the company's editor-in-chief Dan Roth tweeted. https://www.axios.com/... Li Jin / @ljin18 : LinkedIn is hiring someone to run their new creator management team 👀 https://twitter.com/...