Apptopia: since Trump was banned from Twitter, daily use of Twitter has remained remarkably consistent
Trump's presence on Twitter had no impact on how much people used it, contrary to the popular narrative. … For as long as Donald Trump was president, there was a common misconception that Twitter's fate was tied to his.
Says it all: https://bigtechnology.substack.com/ ... https://twitter.com/...
@randfish
Rand Fishkin on x
“Daily use of Twitter has remained remarkably consistent after it banned Trump last month, according to new data from mobile research company Apptopia. Across January, Twitter barely registered a blip in the number of times people used its app.” https://bigtechnology.substack.com…
@beltzner
Mike Beltzner on x
Turns out that “engagement at all costs” wasn't actually the reason, then? https://twitter.com/...
@digiphile
Alex Howard on x
If @twitter's executives held off on banning Trump, Liddell, or various merchants of lies over violations of civic integrity @policy in 2020 because they were worried about user loss, activity or engagement, this data suggests they were in error. https://e-pluribusunum.org/... ht…
@sarthakgh
Sar Haribhakti on x
There's goes the dumbass theory that one of the world's largest networks was beholden to one guy. TV networks on the other hand.... Tons of people have built their brands fear-mongering about about this theory for past 5 years. I'm sure they will change their minds! https://twitt…
@elliotturn
Elliot Turner on x
I mean this was all obvious in advance, but nice to see final validation https://bigtechnology.substack.com/ ... https://twitter.com/...
@philnobilejr
Phil Nobile Jr on x
I increased my usage after out of spite https://onezero.medium.com/...