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Chronicles

The story behind the story

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Source: digital advertising platforms Taboola and Outbrain have ended merger talks after failing to agree on revised deal terms, a year after announcing merger

- Nearly a year after announcing a deal to unite, merger talks between digital advertising platforms Taboola and Outbrain have ended.

CNBC Megan Graham

Discussion

  • @raju Raju Narisetti on x
    Good news for those who care about preserving journalism's real and perceived quality and brand health, that the purveyors of this content aren't eveb more powerful together https://www.cnbc.com/...
  • @caseynewton Casey Newton on x
    What This Tragic Merger Looks Like Today Will Shock You https://www.cnbc.com/...
  • @ediggs Eze Vidra on x
    In Israeli tech news today - Taboola and Outbrain call off their $850M merger - the delay in regulatory approval made Taboola reconsider the terms: “Taboola makes in a month and a half what Outbrain makes in a full year” https://techcrunch.com/...
  • @levynews Ari Levy on x
    11 ways this could have ended differently https://www.cnbc.com/...
  • @brianroemmele Brian Roemmele on x
    ONE WEIRD TRICK... and they almost made a listicle of these two companies. But they could not agree upon terms so they will competed with “you won't believe what this famous person looks like now” thought pieces independently—for now. https://twitter.com/... https://twitter.com/.…
  • @trengriffin Tren Griffin on x
    “You should see what the investment bankers look like after this merger was called off!” “Use this 13 second trick to see which chumbox seller can do an IPO first!” “What every clickbait cheater has in common!” https://www.google.com/...
  • @matthewhughes Matthew Hughes on x
    Taboola and Outbrain are the intellectual equivalent of BP and Shell, pumping out clickbait and sensational hyper-partisan content, and making us collectively dumber as a result. I'm glad they aren't merging, but I'd be happier if they just die. https://techcrunch.com/...
  • @nongaap Mike on x
    Sponsored link by Taboola: 11 Surprising Causes of Merger Dysfunction https://twitter.com/...