Discussion

• @voxdotcom @voxdotcom on x

  Taboola and Outbrain, two New York City-based companies run by Israeli CEOs, are combining. It's a move their employees, investors, and everyone else in the digital ad business have been predicting for years. https://www.vox.com/...

• @rafat Rafat Ali on x

  I am a fan of Yaron and his team at Outbrain & have been rooting for them doing well for years now, and happy for their outcome. I am also adult enough to separate my general feelings about the sector vs decent human beings behind it. https://techcrunch.com/...

• @bmorrissey Brian Morrissey on x

  For all the well-earned snark thrown their way, Taboola and Outbrain cut a lot of big checks to publishers. Those checks will likely slim down. https://twitter.com/...

• @yarongalai Yaron Galai on x

  Thanks Adam!! If we made it happen, peace in the Middle East should absolutely be doable! 🙏

• @stefanhh Stefan Betzold on x

  Bähmm! Taboola+Outbrain finally merge. Congrats to 2 great companies and 2 visionary leaders ⁦@AdamSingolda⁩ & ⁦@YaronGalai⁩. We welcome an independent and publisher-oriented player on the battle ground for ad dollars against the US platforms. https://www.calcalistech.com/ ...

• @adamrfisher Adam Fisher on x

  With @Outbrain and @taboola merging there is a real opportunity to create an Israeli tech giant for the ages. Plus we can all now be more optimistic about peace in the Middle East. Congrats @YaronGalai @AdamSingolda and to all involved!

• @jonrussell Jon Russell on x

  Apparently the situation could get worse... “My concern would be that by coming together and an inability to pitch their quality control or safeguards against each other, we end up with the race to the bottom,” the publishing executive said. https://digiday.com/...

• @ow Owen Williams on x

  Ah yes, the two worst companies in the ad world have merged into one hellish ad spam giant https://digiday.com/...

• @jonrussell Jon Russell on x

  Two companies that have done more than most to ruin the state of media are (finally) united https://techcrunch.com/...

• @noahchestnut Noah Chestnut on x

  😕 when folks accept Taboola's PR that their merger w/Outbrain is a hedge against Google & Facebook Taboola & Outbrain 📈 in the 2010s b/c Goog & FB sent tons of users who would visit a website just 1x per month! They offered arbitrage not resiliency https://techcrunch.com/... http…

• @larakiara Lara O'Reilly on x

  The Ross and Rachel “will they, won't they” online ad story of our times. Taboola and Outbrain finally got together https://digiday.com/...

• @baekdal Thomas Baekdal on x

  What it means for publishers is that you should stop using it. Period! https://twitter.com/...

• @oscarawarded Oscar Oliveros on x

  These two companies are responsible for the garbage clickbait content at the bottom of websites. Can we all collectively boycott them? https://twitter.com/...

• @reckless Nilay Patel on x

  Literally everyone can see the problems with reducing competition in every market, including shitbox content recommendations https://digiday.com/... https://twitter.com/...

• @jarroddicker @jarroddicker on x

  Cannonball dive to the bottom. https://digiday.com/... https://twitter.com/...

• @maura @maura on x

  that's a big pile of shit there https://digiday.com/...

• @anthony Anthony DeRosa on x

  Two awful companies are soon to be one big awful company https://digiday.com/...

• @djbentley Daniel Bentley on x

  Can't think of two companies that have done more to completely crap up the Web. (Publishers bear fault for running that crap!) https://twitter.com/...

• @carlhendy Carl Hendy on x

  Outbrain and Taboola have merged. Pray for the internet. https://digiday.com/...

• @richlightshed Rich Greenfield on x

  FINALLY 🔥🔥 @taboola and @Outbrain stop trying to kill each other and agree to merge to build a stronger united company with far wider reach across publishers and advertisers with revenues that could exceed $2 billion — congrats @AdamSingolda and @YaronGalai https://twitter.com/..…