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Chronicles

The story behind the story

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Ubisoft sues Apple and Google for selling Alibaba's Area F2 game, which it claims is a “near carbon copy” of Rainbow Six: Siege

Ubisoft Entertainment SA sued Apple Inc. and Google LLC, accusing the companies of selling a ripoff of its popular video game “Tom Clancy's Rainbow Six: Siege.”

Bloomberg Edvard Pettersson

Context & Ripple Effects

Ubisoft is doing something notable here: instead of only pursuing the cloner, it is suing Apple and Google as the sellers of Alibaba's Area F2, putting the storefronts' curation decisions directly in legal play at a moment when their gatekeeping power is already contested from other directions.

The move lands amid a widening pile of litigation against both stores — Epic's Australian suit over Google's forced payments system being one front — so this case adds intellectual-property liability to the list of pressures on how Apple and Google decide what ships.

First-order effects

  • Apple and Google now face a live damages claim tied to a specific listing decision, forcing them to defend not the game but their own review-and-sale of it.
  • Alibaba's Area F2 is exposed to removal or delisting pressure on both stores, since continuing to sell it extends the alleged infringement each day.

Second-order effects

  • Other cloned-game rights holders get a template for naming the platforms alongside the copycat — Krafton followed it within two years with its PUBG lawsuit against Apple and Google over an allegedly copied game.
  • Both stores have an incentive to tighten clone screening before publication, raising rejection rates and friction for developers whose games resemble existing hits.

Third-order effects

  • If courts accept that selling a copycat makes the store a liable distributor, app review shifts from quality control to de facto IP policing — a structural change layered onto the antitrust scrutiny both companies already face from complaints like Florian Mueller's rejected-COVID-game filing.
  • Platform liability of this kind would concentrate more risk in fewer hands, strengthening the argument of critics like Epic who want distribution opened up beyond the two stores.

The trend: Game publishers are increasingly suing the app stores themselves alongside the cloners, pulling Apple and Google into answering for every title they choose to sell.

Discussion

  • @chrisonmobile Chris Mancini on x
    Rather than sue Chinese corp Alibaba over IP rights (an arduous process required to be undertaken with China's Ministry of Justice), Ubisoft is opting to go after Apple and Google to remove the game from their app stores. This game isn't going away soon: https://www.google.com/..…