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Sources: Goldman Sachs is approving Apple Card applications for some users with low credit scores as Apple wants as many of its customers as possible approved

but Be Wary Danny Zepeda / iMore : Apple Card lender is reportedly approving applications at a high rate PYMNTS.com : Goldman Sachs OKs Subprime Applicants For Apple Card Killian Bell / Cult of Mac : Apple Card welcomes ‘subprime’ applicants, as Jobs would have wanted Malcolm Owen / AppleInsider : Goldman Sachs may accept ‘subprime’ Apple Card applications Shawn Knight / TechSpot : Steve Jobs explored the Apple Card in the 90s but didn't like that some customers would be declined MacDailyNews : Apple Card casts a wide net, accepts applications from users with less-than-stellar credit scores Evan Selleck / iDownloadBlog.com : Goldman Sachs approval levels for Apple Card high as it approves ‘subprime’ borrowers JD Alois / Crowdfund Insider : Report Says Low FICO Score Individuals Being Approved for Apple Card Rajesh Pandey / iPhone Hacks : Steve Jobs Wanted to Bring Apple Card to the Market in the Late 1990s Andrew Orr / The Mac Observer : Low Credit Score? No Problem, You Could Still Get an Apple Card Jack Purcher / Patently Apple : Steve Jobs thought of bringing an Apple Credit Card to Market Decades Ago Tweets: Carolina Milanesi / @caro_milanesi : I see this as an iPhone financing opp for Apple. With a low limit risk is minimized for Apple and the customers have less freedom to spend so why not use it to finance the next iPhone? I doubt low credit score people who need a credit card will turn to Apple Card as 1st choice https://twitter.com/... Paul Haddad / @tapbot_paul : Lame, now I don't want it anymore. https://twitter.com/... Michael Ongstad / @mikeongstad : Can't wait for TARP 2, the “Troubled Apple Relief Program” appropriates billions to bail out the failing Apple credit market. https://twitter.com/... @coinbiased : 23.99% Interest rate -> default on credit -> cant afford iPhone -> buy an android https://twitter.com/... Comfortably Smug / @comfortablysmug : This will end in tears https://twitter.com/... Ed Zitron / @edzitron : The headline here of “Goldman Sachs dips into subprime lending” is unbelievable. How do we forget the past so quickly lol they've always done that https://twitter.com/... M.G. Siegler / @mgsiegler : What could possibly go wrong? 💳 https://twitter.com/... Ian Kar / @iankar_ : Fascinating @cnbc article from @Hugh_Son about the Apple Card. Never knew they tested a card in the 90's. Also I'm quoted in it so read it https://www.cnbc.com/... Kontra / @counternotions : THEN: Apple's elitist, only targets the premium end of the market NOW: Apple & Goldman are targeting subprime borrowers (Can't win?) https://www.cnbc.com/... Harry Brignull / @harrybr : Imagine being broke and your only real source of money is a loan at almost 24% APR. Broke now, broke forever. Real innovation in consumer finance should involve finding ways to stop massively taking advantage of the poor. https://twitter.com/... Stephanie Ruhle / @sruhle : Subprime...back again https://twitter.com/... Neil Cybart / @neilcybart : Apple's vision with Apple Card is to appeal to all iPhone users not just a segment of the iPhone installed base. Goldman Sachs shared that vision. Accordingly, it's not surprising to see iPhone users w/ lower credit scores being approved for Apple Card. https://www.cnbc.com/... Hugh Son / @hugh_son : breaking scoop: @GoldmanSachs, bank to the rich & powerful, is dipping into subprime lending with the Apple Card. Come for the insider intel, stay for the #SteveJobs anecdote. 😲 https://www.cnbc.com/... Matthew Hughes / @matthewhughes : One new Apple Card customer, Ed Oswald, said his FICO score is about 620. Oswald said Goldman is giving him a relatively modest credit limit of $750. He said his interest rate on the Apple Card, at 23.99%, is “a lot lower” than his other cards. https://www.cnbc.com/... Steve Kopack / @stevekopack : Interesting Steve Jobs story from @Hugh_Son: In the 90s, Apple tested a credit card with Capital One — but it never got broadly rolled out because Steve Jobs “had an aversion” to rejecting any customers who wanted one of his products. https://www.cnbc.com/...

CNBC Hugh Son

Discussion

  • @caro_milanesi Carolina Milanesi on x
    I see this as an iPhone financing opp for Apple. With a low limit risk is minimized for Apple and the customers have less freedom to spend so why not use it to finance the next iPhone? I doubt low credit score people who need a credit card will turn to Apple Card as 1st choice ht…
  • @tapbot_paul Paul Haddad on x
    Lame, now I don't want it anymore. https://twitter.com/...
  • @mikeongstad Michael Ongstad on x
    Can't wait for TARP 2, the “Troubled Apple Relief Program” appropriates billions to bail out the failing Apple credit market. https://twitter.com/...
  • @coinbiased @coinbiased on x
    23.99% Interest rate -> default on credit -> cant afford iPhone -> buy an android https://twitter.com/...
  • @comfortablysmug Comfortably Smug on x
    This will end in tears https://twitter.com/...
  • @edzitron Ed Zitron on x
    The headline here of “Goldman Sachs dips into subprime lending” is unbelievable. How do we forget the past so quickly lol they've always done that https://twitter.com/...
  • @mgsiegler M.G. Siegler on x
    What could possibly go wrong? 💳 https://twitter.com/...
  • @iankar_ Ian Kar on x
    Fascinating @cnbc article from @Hugh_Son about the Apple Card. Never knew they tested a card in the 90's. Also I'm quoted in it so read it https://www.cnbc.com/...
  • @counternotions Kontra on x
    THEN: Apple's elitist, only targets the premium end of the market NOW: Apple & Goldman are targeting subprime borrowers (Can't win?) https://www.cnbc.com/...
  • @harrybr Harry Brignull on x
    Imagine being broke and your only real source of money is a loan at almost 24% APR. Broke now, broke forever. Real innovation in consumer finance should involve finding ways to stop massively taking advantage of the poor. https://twitter.com/...
  • @sruhle Stephanie Ruhle on x
    Subprime...back again https://twitter.com/...
  • @neilcybart Neil Cybart on x
    Apple's vision with Apple Card is to appeal to all iPhone users not just a segment of the iPhone installed base. Goldman Sachs shared that vision. Accordingly, it's not surprising to see iPhone users w/ lower credit scores being approved for Apple Card. https://www.cnbc.com/...
  • @hugh_son Hugh Son on x
    breaking scoop: @GoldmanSachs, bank to the rich & powerful, is dipping into subprime lending with the Apple Card. Come for the insider intel, stay for the #SteveJobs anecdote. 😲 https://www.cnbc.com/...
  • @matthewhughes Matthew Hughes on x
    One new Apple Card customer, Ed Oswald, said his FICO score is about 620. Oswald said Goldman is giving him a relatively modest credit limit of $750. He said his interest rate on the Apple Card, at 23.99%, is “a lot lower” than his other cards. https://www.cnbc.com/...
  • @stevekopack Steve Kopack on x
    Interesting Steve Jobs story from @Hugh_Son: In the 90s, Apple tested a credit card with Capital One — but it never got broadly rolled out because Steve Jobs “had an aversion” to rejecting any customers who wanted one of his products. https://www.cnbc.com/...