Ted Sarandos says Netflix talent uses “AI tools to do set references, pre-vis, VFX sequence prep, shot planning” and AI can make movies “10% better”

Citing recent comments by James Cameron, Netflix Co-CEO Ted Sarandos said he hopes AI can make films “10% better,” not just “50% cheaper.”

Deadline 2025-04-18 Dade Hayes

Discussion

@tvgrimreaper @tvgrimreaper on x
Interesting data point from the Netflix earnings announcement. Netflix leads YouTube in Q1 TV time spent in the UK. In the US in March, YouTube (12.0%) lead Netflix (7.9%). https://s22.q4cdn.com/... [image]
@davidpoland David Poland on x
Netflix Q1 2025 is... fine... again. Not thrilling. It's an odd feeling opening this report and finding less information than ever. I never consider that a positive sign. Not necessarily negative, but... why? Average Revenue Per Sub is down 23 cents from last quarter... whic…
@davidpoland David Poland on x
Listening to “experts” blathering on about Netflix growth being hung on live sports is comedy. There are no major rights actually available for the next 5 years.
@sherman4949 Alex Sherman on x
Some bold words from Netflix co-CEO Greg Peters on the macroeconomic environment, sure to raise some major eyebrows: ""Nothing really significant to note."
@loudmouthjulia Julia Alexander on x
Netflix's Greg Peters talking about working to achieve same “level of sophistication” within personalized ad targeting tech that exists for its content discovery. Unrelated, but I love that he said it the same day of Google's advertising verdict. Everything is an ad network.
@loudmouthjulia Julia Alexander on x
I'm being very unserious and flippant here, but: Netflix 2015: “Our business is content for you.” Netflix 2025: “Our business is data from you.”
@fightoracle @fightoracle on x
It's a positive IMO they're not reporting subscribers. You can reverse engineer the sub count it if you know their content spend and free cash flow. It would give you a pretty good idea.
@andrewgrutt Andrew Gruttadaro on x
and here i thought we could just keep raising prices and expect zero backlash
@mikezaccardi @mikezaccardi on x
$NFLX is recession-proof [image]
@joecarlsonshow Joseph Carlson on x
Netflix $NFLX beats on the top and bottom line. They forecast 15.4% revenue growth next quarter. Thats a revenue acceleration over this quarter. “Our revenue and profit growth outlook remains solid, with no change to our 2025 guidance forecast for revenue of $43.5-$44.5B and [ima…
@richlightshed @richlightshed on x
Most stunning stat in Netflix's earnings release that does NOT get enough focus relative to every other media company “we're now producing in over 50 countries” $NFLX @netflix [image]
@lucas_shaw Lucas Shaw on x
In its first quarter NOT reporting subscriber numbers, Netflix posted financial results that met or beat expectations on every metric.
r/television r on reddit
Netflix Q1 Results Top Expectations as Streamer Stops Reporting Subscriber Counts

Chronicles

Ted Sarandos says Netflix talent uses “AI tools to do set references, pre-vis, VFX sequence prep, shot planning” and AI can make movies “10% better”

Related Coverage

Discussion