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Chronicles

The story behind the story

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A look at YouTube's origins, growth, and domination as the platform turns 20, including an interview with CEO Neal Mohan, who is nearing 10 years at the company

It's a muggy morning the day before the 2025 Super Bowl in New Orleans, and YouTube CEO Neal Mohan is stuck in parade traffic and not happy about it.

Variety Todd Spangler

Discussion

  • @egkeller Emily Keller on x
    Political communicators, when I annoy you constantly about your YouTube strategy know that I am doing it with your best interest at heart ⤵️
  • @brianros1 Brian Rosenwald on x
    The communications world has changed dramatically over an incredibly rapid period. I guest lectured in a class today, and the students were telling me about YouTube shows as potential opportunities for Democrats that I had never heard of or seen coverage of.
  • @nealmohan Neal Mohan on x
    As we celebrate @youtube's 20th birthday, we've seen a huge shift in how people create and enjoy content. Sat down with @Variety's @xpangler (and braved some hot wings from @seanseaevans) to talk about why creators are our top priority, how we're carving our own path, and more 👇
  • @seanseaevans Sean Evans on x
    @nealmohan ... Happy 20th Neal, and thanks for being game for a scorching hot wing first thing in the morning 🔥
  • @ytadvertisers @ytadvertisers on x
    In the past two decades, YouTube has become the world's most-watched video platform, offering brands the unique ability to tap into all the ways people watch across streaming, scrolling, shopping, and searching 📱📺 In a new @Variety cover story, YouTube CEO @NealMohan and 'Hot
  • @simonowens Simon Owens on x
    It's hard to overstate how much YouTube changed the trajectory of the internet. Prior to its launch, most video had to be self-hosted, and any surge in traffic could easily crash a website. What's more, it was the first major tech platform to adopt the e https://variety.com/...
  • @nealmohan Neal Mohan on x
    When @seanseaevans's wings are so spicy you literally forget your priorities for the year...
  • @xpangler Todd Spangler on x
    Zucker certainly remembers “Lazy Sunday” blowing up on YouTube in 2005. “We saw it as an opportunity — and a threat,” he says. “YouTube showed us how powerful viral video could be.” He still thinks “Lazy Sunday” was a primary reason Google bought YouTube. https://variety.com/...
  • @eff @eff on x
    YouTube's Content ID was borne out of “wanting big media companies to like them & leave them alone,” EFF's @k_trendacosta told @Variety. “It's more profitable for them to be partners with these big companies rather than with smaller individual creators.” https://variety.com/...
  • @xpangler Todd Spangler on x
    Is YouTube a competitor to Disney? Dana Walden says any viewing YouTube might take from Disney TV or streaming is outweighed by the upside: “YouTube plays a key role in deepening fandom across each segment of our company, and not just streaming.” https://variety.com/...
  • @variety @variety on x
    Behind the scenes of Sean Evans and @nealmohan's Variety cover shoot 🔥 Read the full cover story here: https://variety.com/... [video]
  • @piersmorgan Piers Morgan on x
    The future is @YouTube ...