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Chronicles

The story behind the story

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Donald Trump is promoting a Solana memecoin called TRUMP from his social media accounts, with 200M $TRUMP available now and growing to 1B “over three years”

Talk about a Friday night surprise.  President-elect Donald Trump's social media accounts shared what appears …

Decrypt Andrew Hayward

Context & Ripple Effects

The token’s debut was followed almost immediately by a more-than-600% overnight price jump, showing how a political figure’s social reach can become a high-velocity distribution channel for a crypto asset.

Later coverage tied the project to substantial token-sale and fee revenue, while a subsequent promotional event was also associated with a sharp price move. Together, those developments make the initial supply plan consequential beyond a one-off launch.

First-order effects

  • Trump’s social accounts give TRUMP a direct promotional channel, immediately concentrating attention and trading interest around a Solana-based token tied to his name.
  • The stated path from 200M available tokens to 1B over three years makes future supply expansion a central consideration for current holders and prospective buyers.

Second-order effects

  • Exchanges, wallets and market-data services face immediate demand to surface, support and monitor the token as attention and volatility rise.
  • The combination of political branding and token economics puts greater scrutiny on who benefits from promotion and sales, a concern later reinforced by reported project fees.

Third-order effects

  • If prominent public figures continue to use social distribution for tradable branded assets, likeness governance will increasingly overlap with crypto-market oversight and disclosure expectations.
  • The pattern could shift memecoin competition from community-led launches toward distribution advantages controlled by celebrity and political brands, though its durability depends on sustained market participation.

The trend: TRUMP is an early example of political and celebrity identity being used as a distribution layer for speculative digital assets.

Discussion

  • @carnage4life Dare Obasanjo on bluesky
    Was the president's account hacked or is he really promoting some crypto shitcoin is the sort of question we'll be asking every day for the next four years.
  • @muralive Murali Veeraiyan on bluesky
    In the end, USA is the Mecca for hustlers and it's only fair that they deserve a President similar to them.  [embedded post]
  • @paleofuture Matt Novak on bluesky
    “The launch was immediately met with excitement, confusion, and plenty of skepticism.  That's because the project had all the familiar hallmarks of many celebrity meme coin scams that have launched over the last year...”
  • @mmasnick Mike Masnick on bluesky
    So Trump launched a meme coin on Friday night, just days before becoming President, and entities he controls retain 80% of the coin.  And the coin passed a $9 billion market cap in just hours.  —  I just can't...  [embedded post]
  • @realdonaldtrump Donald J. Trump on x
    My NEW Official Trump Meme is HERE! It's time to celebrate everything we stand for: WINNING! Join my very special Trump Community. GET YOUR $TRUMP NOW. Go to https://gettrumpmemes.com/ — Have Fun! [image]
  • @0xsmac @0xsmac on x
    to be fair he did warn us we may even get tired of winning
  • @0xmert_ Mert on x
    if you take this as anything other than a win for all of crypto you are absolutely fucking delusional
  • @bennpeifert @bennpeifert on x
    SOL was already under criticism for being 99.9% scams and rugs, and now the President of the United States is going to make billions of dollars for himself and his cronies doing scams and rugs, this response tells you everything you need to know
  • @jconorgrogan Conor on x
    Looks like the creator of the Trump memecoin was seeded by deposits from Gate and Binance. These two exchanges do not allow US residents [image]
  • @rampcapitalllc @rampcapitalllc on x
    I used to get upset and jealous when people would make life changing money on memecoins. Now I just think it's hilarious watching everyone cope. [image]
  • @teroterotero Tero Kuittinen on x
    Markets are beginning to realize somebody in Trump's inner circle has been able to highjack the White House to elevate Solana and destroy its rivals. The very nature of the “industry” has suddenly changed. That nameless stranger with Trump's ear now dictates everything. [image]
  • @biancoresearch Jim Bianco on x
    In less than 24 hours, Trump's coin has created more unrealized gains than over a year of trading in the Spot Bitcoin ETFs It's also outperformed the SPX back to 1980 h/t @Geiger_Capital. [image]
  • @jstein_wapo Jeff Stein on x
    For people not here, this is the kind of thing happening all over DC this weekend — Here it's the $PATRIOT Token Community, which commissioned a 22 foot statue of Trump, handing out “bronze replica Trump statues ... to revered American patriots” [image]
  • @sherlock_hodles @sherlock_hodles on x
    we won't be needing this any time soon [image]
  • @solanafloor @solanafloor on x
    🚨JUST IN: A trader is up $29.8M on $TRUMP, Donald Trump's official memecoin on Solana. He spent $1.09M to buy 5,971,750 TRUMP coins, now worth $30.8M in under 2 hours—a 2,634% gain. The trader has not sold any coins yet. [image]
  • @krishnanrohit Rohit on x
    I'm shocked you're shocked
  • @0xcygaar @0xcygaar on x
    Ok yeah the new Trump memecoin website is deployed almost identically to his previous NFT website. Same cloudflare setup, same deployment with Heroku, same SSL certificate issuer. Very similar HTML structure as before. [image]
  • @teroterotero Tero Kuittinen on x
    There is a whole generation of Americans who think this is “value creation”. That you could actually sell this thing and maintain the $27B valuation. They reopened the schools too late. The damage was done.
  • @intern @intern on x
    Trump went directly to $27B in 12 hours has any business, company, token or anything else ever gone from 0 to $27B in 12 hours? this could be the fastest value creation event in the history of the world [image]
  • @arrington @arrington on x
    Impressed at how quickly @hyperliquidx moved to list perps on $TRUMP. They have subsequently increased leverage up to 10x. Funding rates have spiked, currently 478% annualized. Degen away. It's going to be a wild week. (my advice is do not trade this coin unless you are very
  • @gestaltu Adam Butler on x
    The meme-ification of the most sacred office of global institutional power is a terminal step on the road to civilizational decline. This act also aligns Trump's interests with the cult of crypto-nihilists. Like Charlie Munger said, “Show me the incentive and I'll show you the
  • @teroterotero Tero Kuittinen on x
    Scaramucci is now the moral center of gravity in this strange and restless Republic
  • @scaramucci Anthony Scaramucci on x
    The Trump meme coin stuff is bad for the industry. Don't delude yourself. It's Idi Amin level corruption.
  • @naiivememe @naiivememe on x
    Me seeing a crypto guy making $310K from $800 in 15mins with Trump coin while I wake up at 6am to go to work [video]
  • @teroterotero Tero Kuittinen on x
    Of course, the pro Trump accounts will turn this astounding spectacle of self dealing and corruption into a joke. That's the only way to cope with the scale of how the White House is now being degraded. [image]
  • @frankdegods Frank on x
    trump might have solved the national debt [image]
  • @coffeebreak_yt Coffeezilla on x
    > dropping TRUMP memecoin 2 days before becoming president is nasty work > new SEC/DOJ guarantees no prosecution > 80% of tokens vest to insiders DURING the presidency > most ppl losing money will be MAGA who aren't crypto native > *should* be a crime but crime is legal now ig?
  • @timodc Tim Miller on x
    The president-elect launched a shitcoin to enrich himself the weekend before inauguration. Feels like this scale of corruption should be basically the story of the inauguration if there was anyone left in the country who isn't either in on the grift or a boiled frog.
  • @kobeissiletter @kobeissiletter on x
    BREAKING: Donald Trump's memecoin hits $30 as the US wakes up to the news of the launch, now up +12,000%. Last night's exponential rally now barely makes a dent in the chart. The coin has a whopping $6 BILLION in market cap and $30 BILLION in fully diluted value. $10,000 [image]
  • @teroterotero Tero Kuittinen on x
    Trump comedy coin now matches the market cap of Nokia, the premier technology company of Finland. Or the GDP of Iceland, if you please.
  • @solanalegend @solanalegend on x
    Gary Gensler watching Donald Trump launch a memecoin hours after he leaves the SEC [image]
  • @silvermanjacob Jacob Silverman on x
    SBF must be going mad sitting in federal prison while his former industry colleagues get their policy wishlist enacted and the incoming president is doing a Solana memecoin pump and dump
  • @0xcygaar @0xcygaar on x
    The fact that both deployments are using Heroku really leads me to believe that this is the same deployer lmao. Only old heads from a decade ago use Heroku for website deployments. Either this is the greatest cyber heist of all time, or this is legitimate.
  • @gametheorizing Jordi Alexander on x
    Liquidity of this $TRUMP token is all in USDC. Crypto being sucked back into king dollar. Thanks for all the bandos, boyyos. [image]
  • @damidefi Dami-Defi on x
    people are aping millions into $TRUMP dont ever tell me theres no liquidity in the space [image]
  • @autismcapital @autismcapital on x
    The President of the United States is about to dump a shitcoin on the American people 🤦‍♂️ [image]
  • @geiger_capital @geiger_capital on x
    If you bought the $TRUMP memecoin 3 hours ago, you've outperformed the S&P since 1980.
  • @kobeissiletter @kobeissiletter on x
    This price action is INSANE: At 12:45 AM ET, Donald Trump's memecoin, $TRUMP, hit $10 billion in market cap. By 12:48 AM ET, the coin was worth $11.6 billion as buyers poured in. In other words, the memecoin added $1.6 BILLION in 3 MINUTES. Wow. [image]
  • @zerohedge @zerohedge on x
    in case your Friday night wasn't insane enough, Trump just launched a “New” official meme coin which is sucking up all liquidity [image]
  • @sawcruhteez @sawcruhteez on x
    I can't make heads or tails out of this. On one hand it seems brilliant to launch something like this during the first ever crypto ball. Why not? On the other hand there are some massive red flags that can't be ignored. The number one holder owns 80% of the supply. The next [imag…
  • @krassenstein Brian Krassenstein on x
    This is disgusting: Trump just launched the $Trump memecoin on Solana. He also is allocating 80%, YES 80% of the entire market of the coin to The Trump Organization, and Fight Fight Fight LLC. But... but... but... Hunter Biden worked for an oil company. [image]
  • r/Buttcoin r on reddit
    Did Donald Trump Really Just Drop a Solana Meme Coin?
  • r/Destiny r on reddit
    Trump drops his own official shitcoin
  • r/NewsOfTheStupid r on reddit
    Did Donald Trump Really Just Drop a Solana Meme Coin?
  • @melomys @melomys on bluesky
    $GRIFTCOIN
  • @pharmesq Farm Dee on bluesky
    Having just sent that, I just realized that probably is a real coin because why wouldn't it be?  And honestly, even that criticism isn't quite fair: tulips actually do have an intrinsic non-zero value
  • @pharmesq Farm Dee on bluesky
    $TULIP.
  • @drdoofenschmirtz @drdoofenschmirtz on bluesky
    $Trump-tuah coin
  • @ashcryptoreal @ashcryptoreal on x
    Someone put $1M into $TRUMP at launch when price was $0.18 It is now worth $175 Million. [image]
  • @jconorgrogan Conor on x
    From what I can see onchain, Trump has sold ~$500M of tokens thus far. The Trump team still controls 85% of supply [image]
  • @teddi_speaks @teddi_speaks on x
    why are you buying a 23 billion coin with $2? [image]
  • @arrington @arrington on x
    Solana broke ATH breifly on the back of this TRUMP coin.
  • @nftdavie Davie Satoshi on x
    This is the 1 minute chart for $TRUMP for the first 3 hours. Lets break it down. First thing you should notice right away is the “ribbon” effect I talked about on the chart. This is not natural. This is pure manipulation by bots on a mass scale. There is no way that a candle [ima…
  • @teroterotero Tero Kuittinen on x
    It is these first six minutes at the start when the real money was made. Who were the original buyers and what did they know? Who told them? We may never find out. [image]
  • @davidmarcus David Marcus on x
    Crypto Ball last night. The vibe shift is most definitely real. Amazing MC'ing by @DavidFBailey & @DavidSacks. [image]