Celebrities, including aging star athletes, are signing deals to put AI duplicates of themselves into ad campaigns, helping brands de-age them, among other uses
we habitually frame AI as a transformative and novel technology, but it's also a powerfully conservative force. see: celebrities creating AI dopplegangers at their cultural zenith, to re-appear in movies, TVs, ads; the stasis is the appeal https://www.wsj.com/... [image]