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Chronicles

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Yahoo combines ad products into one unit, to be led by Prashant Fuloria, former executive at Google, Flurry, and Facebook

Giving Mobile-Focused Flurry Execs More Power Gina Hall / bizjournals : Yahoo shakes up advertising team to build more cohesive ad service Colleen Taylor / TechCrunch : Author Nicholas Carlson Tells Us What Startups Can Learn From Marissa Mayer Ginny Marvin / Marketing Land : Yahoo Promotes Flurry Exec To Lead Advertising Product Teams Devon Leftovich / Streetwise Report : Yahoo! Inc. (NASDAQ:YHOO) Grabs Investors Attention with InvenSense, Inc. (NYSE:INVN) … Brian Womack / Bloomberg : Yahoo's Mayer Said to Promote Flurry Executive in Ads Revamp Seeking Alpha : Mayer overhauls Yahoo's ad leadership ahead of earnings Sarah Sluis / AdExchanger : Who Is Prashant Fuloria? Yahoo Puts Flurry Exec In Charge Of All Ad Products Techcircle.in : TC Roundup: Alibaba in major initiative to court China consumer for U.S. retailers Tweets: @wsjd : Yahoo reorganizes ad product team. “2015 is the year we return our display revenue to growth” http://blogs.wsj.com/... by @dmac1 @EvelynRusli Scott Austin / @scottmaustin : Yahoo's Scott Burke led the acquisition of Flurry. Now he is reporting to Flurry's former product chief. http://blogs.wsj.com/... $YHOO Doug MacMillan / @dmac1 : Marissa must be positive Yahoo can grow display revenue this year because she seems to have just staked her job on it http://blogs.wsj.com/... See also Mediagazer

Wall Street Journal Douglas MacMillan