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PowerBook to gain iSight, iBook to go widescreen in 2006

Along with its transition to Intel processors, Apple Computer in the first half of next year will introduce new eye-catching industrial designs for both of its laptop offerings, AppleInsider has learned.

appleinsider.com Kasper Jade

Context & Ripple Effects

In late 2005 Apple Computer is mid-arc on two fronts at once: a processor migration to Intel and a simultaneous refresh of its entire portable lineup. This report — that the next-generation PowerBook will integrate an iSight camera while the consumer iBook moves to widescreen — shows Apple treating the architecture change as cover for a design overhaul of every Mac form factor, not just a chip swap.

First-order effects

  • If accurate, buyers waiting on portables face a near-term decision freeze: the current PowerBook and iBook lines are effectively end-of-life once redesigned, camera-equipped and widescreen models land in the first half of 2006.
  • Built-in iSight would collapse the external-camera accessory market Apple itself created, making video conferencing a default laptop feature rather than an add-on purchase.

Second-order effects

  • PC rivals shipping webcams and widescreen displays as premium options would be forced down-market as Apple standardizes them across its portable range, pressuring notebook pricing and configuration norms industry-wide.

Third-order effects

  • Pairing industrial-design refreshes with platform transitions becomes a repeatable Apple playbook — visible again decades later when redesigned iMacs were reported ahead of another architectural shift — turning each hardware generation into both a technical and aesthetic event that competitors must answer.
  • The embedded webcam normalizes always-available video hardware on consumer machines, a structural precondition for the video-first computing era that followed.

The trend: This is an early data point in fashionized computing: Apple using processor transitions as moments to redefine hardware design language, making aesthetics a primary axis of competition in personal computers.