Discussion

• Netflix Tudum Netflix Tudum on x

  Your Favorite Videos from the Internet Are Coming Soon to Netflix

• TV Blackbox Kyle Laidlaw on x

  NETFLIX adds digital publisher videos in latest content expansion

• @mcdermott John McDermott on x

  I just don't see people subscribing to Netflix to watch GQ's “[Actor] Breaks Down His Most Iconic Roles” videos. The appeal of those videos is distinct to YouTube. The medium is the message.

• @simonowens Simon Owens on x

  It seems to me that Netflix is making a bigger and bigger bet on what I can only describe as non-premium content — stuff that we would typically think of as YouTube content.  It's not that it's completely divesting from traditional TV shows and movies, but rather that the company…

• @theinsneider Jeff Sneider on x

  Good news for me, as this deal makes it even less likely that Penske brands will report negatively on Netflix, allowing me to break some of those uncomfortable stories. Some folks wanna feed the beast... others cover it.

• @tvgrimreaper @tvgrimreaper on x

  Netflix continues to go for low rent time spent/ ad $ metrics content. None of these will be “hits”. None will influence subscription decisions.

• @lucas_shaw Lucas Shaw on x

  Netflix taking another page from the YouTube formula: It is adding videos from BuzzFeed, Conde Nast, Hearst and Penske Media. Get ready for lots of Bon Appetit cooking videos on Netflix.

• @saradietschy @saradietschy on x

  When everyone tries to be everything... it usually doesn't pan out

• @colinandsamir @colinandsamir on x

  The YouTubification of Netflix continues Videos as short as 3 minutes are rolling out in August and will include popular YouTube shows from BuzzFeed, Vogue, Architectural Digest, and The Hollywood Reporter.  First it was podcasts, then it was making shows with creators like @Mark…

• Jerrold Son Jerrold Son on linkedin

  Is this Netflix dipping its toes into FAST?

• Evan Bregman Evan Bregman on linkedin

  Proud to extend our category-leading distribution footprint to Netflix.  —  Thanks Jennifer Vaux for the opportunity to bring our Emmy- and James Beard Award-winning shows to a whole new audience.

• @jessehawken Jesse Hawken on bluesky

  Can I just watch a movie please [embedded post]

• @schwindter Your Friend Oriana on bluesky

  netflix's streaming ambitions began with the mission to become HBO before HBO could become netflix and now their mission seems to be to become youtube before youtube can become netflix [embedded post]

• @tante.cc @tante.cc on bluesky

  Boy, Netflix surely hate the product (access to a catalog of well-made shows) that Netflix subscribers want to pay for.  [embedded post]

• @briantruitt Brian Truitt on bluesky

  Who wants to watch this shit on Netflix?  I get annoyed by all the rando Ringer stuff popping up that I don't want to watch.  [embedded post]

• @adamlancegarcia Adam Lance Garcia on bluesky

  What a way to find out I'm directing for Netflix.

• @thehorrorguru @thehorrorguru on bluesky

  I'm going to need an option on Netflix going forward that turns off everything that isn't movies and TV because I really don't care about this shit, the podcasts or the games they started hosting.  😂 [embedded post]

• @azalben Alex Zalben on bluesky

  Netflix is adding “Digital Publishers” like Buzzfeed, Conde Nast, People, Tastemade and more on August 3.  —  ...Which seems great for publishers, terrible for an already overcrowded and unmanageable navigation?  Turning Netflix into YouTube is not the answer to their “shows gett…

• @jeffjarvis@mastodon.social Jeff Jarvis on mastodon

  Oh, how often we have seen flopped attempts to adapt magazine content to TV.  I remember a dancing chorus in a People special singing the words “Lech Walesa!”